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Northern trail Outfitters' marketing department wants to review last year's holiday engagement to this year's engagement.
What should they use to access the historical engagement data?
Suggested Answer: C
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35 comments · newest first
MA
Malinda
10 months ago
Tracking Data extract is the best choice for this!
GL
Gladys
10 months ago
Wait, can you really compare that way? Seems off.
AH
Ahmed
11 months ago
Definitely go with SQL activity using data views.
CO
Colette
11 months ago
I think the Audit Trail extract could work too.
LE
Lenna
11 months ago
I thought SQL was only for current data, not historical?
MA
Maurine
11 months ago
I practiced a question like this, and I feel like SQL data views are the way to go, but I might be mixing it up with another topic.
DA
Daniela
12 months ago
Tracking Data extract sounds familiar for engagement metrics, but I can't recall if it covers historical comparisons.
CI
Ciara
12 months ago
I remember something about Audit Trail extracts being useful for tracking changes, but I'm not confident it would give them engagement data specifically.
TA
Tasia
1 year ago
I think they might need to use SQL activity with data views, but I'm not entirely sure if that's the best option for historical data.
FE
Felicidad
1 year ago
I'm a little confused by the options. Is the Tracking Data extract something I should consider, or is the Audit Trail the clear winner?
IZ
Izetta
1 year ago
The Audit Trail extract seems like the safest bet here. I'm confident that's the right answer.
CY
Cyril
1 year ago
SQL activity using data views sounds like the most comprehensive approach to me. I'll go with that.
JE
Jeannetta
1 year ago
I'm a bit unsure about this one. Is the Tracking Data extract also a viable option, or should I stick with the Audit Trail?
FL
Florinda
1 year ago
Hmm, this seems straightforward. I think the Audit Trail extract would be the best way to access the historical engagement data.
RE
Refugia
1 year ago
I believe Tracking Data extract might give a more real-time view of engagement, which could be valuable for comparison.
CA
Caprice
1 year ago
I think Audit Trail extract could also be useful to track engagement trends over time.
AR
Ardella
1 year ago
I agree with Hyman, SQL activity would provide more detailed historical engagement data.
HY
Hyman
1 year ago
I think they should use SQL activity using data views.
RU
Ruthann
1 year ago
I'm not sure, but I heard the marketing team loves a good spreadsheet. Maybe B) Audit Trail extract is the way to go, just to be safe.
EM
Emiko
1 year ago
Let's go with B) Audit Trail extract then, just to be on the safe side.
YV
Yvonne
1 year ago
I agree, the marketing team does love their spreadsheets. B) Audit Trail extract seems like a safe choice.
AL
Alba
1 year ago
I think B) Audit Trail extract would be the best option to access the historical engagement data.
WE
Wendell
1 year ago
Hold up, is this a trick question? I bet the answer is 'All of the above' because we can't have enough data, am I right?
TI
Tijuana
1 year ago
C) Tracking Data extract, of course! That's where all the juicy holiday engagement data lives. Easy peasy.
AD
Adelle
1 year ago
C) Tracking Data extract, of course! That's where all the juicy holiday engagement data lives. Easy peasy.
DU
Dulce
1 year ago
C) Tracking Data extract
AL
Alise
1 year ago
B) Audit Trail extract
HA
Harrison
1 year ago
A) SQL activity using data views
LE
Leonie
2 years ago
A) SQL activity using data views? Nah, too technical for us marketing folks. Let's keep it simple, like B) Audit Trail extract.
FE
Fernanda
1 year ago
B) Audit Trail extract is the way to go. It's user-friendly for us marketing folks.
PA
Pansy
1 year ago
C) Tracking Data extract might give us more detailed information though.
BE
Belen
1 year ago
B) Audit Trail extract sounds good. It's simple and easy to understand.
JI
Jimmie
1 year ago
B) Audit Trail extract is probably the easiest option for us to access the historical engagement data.
EL
Elfriede
1 year ago
C) Tracking Data extract might give us more detailed information though.
VE
Veronika
1 year ago
B) Audit Trail extract sounds good to me. It's simple and straightforward.