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Salesforce Exam Marketing Cloud Email Specialist Topic 1 Question 104 Discussion

Actual exam question for Salesforce's Marketing Cloud Email Specialist exam
Question #: 104
Topic #: 1
[All Marketing Cloud Email Specialist Questions]

A marketing manager identified an upcoming email campaign for their team to test different subject voices. They wants to first test with a pilot group and then send the warning subject line out to the remaining customers.

Who should path optimizer be configured to handle these requirements?

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Suggested Answer: B

Contribute your Thoughts:

Isabelle
12 days ago
I think selecting the winning path three days after journey activation would be the best option.
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Malissa
16 days ago
I disagree, I believe we should configure a holdback group to be targeted by the winner.
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Lonny
17 days ago
I think we should place a Random Split before Path Optimizer for the pilot group.
upvoted 0 times
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