Salesforce Exam Marketing Cloud Developer Topic 3 Question 78 Discussion

Actual exam question for Salesforce's Marketing Cloud Developer exam

Question #: 78
Topic #: 3

[All Marketing Cloud Developer Questions]

Why would a developer use LookupRows Instead of the Lookup AMPscript function?

ATo return a complete rowset from the data extension

BTo stay at the limit of two Lookup calls in one email

CTo see how many rows are In a data extension

DTo access a data extension, as Lookup only targets lists

Show Suggested Answer

Suggested Answer: A

by German at Sep 15, 2024, 09:12 PM

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3 days ago

B is tempting, but I don't think I'd want to limit myself to only two Lookup calls. LookupRows gives me more flexibility.

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9 days ago

Option A seems like the way to go. LookupRows can return the entire rowset, which is super useful when I need all the data.

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12 days ago

But wouldn't using Lookup AMPscript function be faster and more efficient in some cases?

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15 days ago

I agree with Alpha, using LookupRows can help retrieve all the rows that match the criteria.

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19 days ago

I think a developer would use LookupRows to return a complete rowset from the data extension.

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