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Salesforce Exam Marketing Cloud Developer Topic 3 Question 78 Discussion

Actual exam question for Salesforce's Marketing Cloud Developer exam
Question #: 78
Topic #: 3
[All Marketing Cloud Developer Questions]

Why would a developer use LookupRows Instead of the Lookup AMPscript function?

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Suggested Answer: A

by German at Sep 15, 2024, 09:12 PM

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Troy
27 days ago
Wait, so Lookup can only target lists? What is this, the 90s? LookupRows is clearly the way forward.
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Flo
28 days ago
D is just plain wrong. Lookup can definitely work with data extensions, not just lists. LookupRows is the clear winner here.
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Dexter
1 months ago
Haha, C is a bit of a joke, right? I just want to access my data, not count the rows!
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Lazaro
16 days ago
A) To return a complete rowset from the data extension
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Vallie
2 months ago
B is tempting, but I don't think I'd want to limit myself to only two Lookup calls. LookupRows gives me more flexibility.
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Buck
3 days ago
D) To access a data extension, as Lookup only targets lists
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Junita
7 days ago
C) To see how many rows are in a data extension
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Miriam
13 days ago
B) To stay at the limit of two Lookup calls in one email
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Tamesha
23 days ago
A) To return a complete rowset from the data extension
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Chantell
2 months ago
Option A seems like the way to go. LookupRows can return the entire rowset, which is super useful when I need all the data.
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Stephaine
1 months ago
That's true, it's much more efficient than using multiple Lookup calls.
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Tiera
1 months ago
Yes, using LookupRows allows you to get all the data from the data extension in one go.
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Rikki
2 months ago
But wouldn't using Lookup AMPscript function be faster and more efficient in some cases?
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Aliza
2 months ago
I agree with Alpha, using LookupRows can help retrieve all the rows that match the criteria.
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Alpha
2 months ago
I think a developer would use LookupRows to return a complete rowset from the data extension.
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