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Salesforce MCE-Dev-201 Exam Questions
- Topic 1: Data Modeling: This domain covers structuring contact and subscriber data in Marketing Cloud including configuring the contact model understanding data extension types and uses managing contact records across channels and the contact deletion process.
- Topic 2: Programmatic Languages: This domain focuses on coding with AMPscript and Server-Side JavaScript including language syntax functions processing methods development best practices and programmatic subscriber exclusion during sends.
- Topic 3: API: This domain addresses interacting with Marketing Cloud through SOAP and REST APIs including API objects methods routes OAuth authentication flows with access tokens and handling API responses.
- Topic 4: Data Management: This domain covers importing data with various file formats writing SQL queries for data manipulation extracting data from Marketing Cloud applying SQL best practices managing send logs and understanding data impacts from contact deletion.
- Topic 5: Security: This domain addresses data protection in Marketing Cloud including available security options and best practices for maintaining secure platform configurations.
Free Salesforce MCE-Dev-201 Exam Actual Questions
Note: Premium Questions for MCE-Dev-201 were last updated On Jun. 17, 2026 (see below)
Certification Aid sends an email to a newly imported List with Subscribers who have no associated Subscriber Key. Which value will become the Contact Key? Choose 1.
When an email is sent to a list where subscribers have no associated Subscriber Key, Marketing Cloud will use the Email Address as the Contact Key by default. This ensures that each subscriber can still be uniquely identified even if they do not have a predefined Subscriber Key.
: Salesforce Subscriber Key Concepts
A developer wants to retrieve all recordsin the OrderDetails data extension which are associated with a particular customer.
Which two AMPscript functions would return a suitable rowset?
Choose 2 answers
To retrieve multiple records associated with a particular customer from the OrderDetails data extension, the LookupRows and LookupOrderedRows functions are suitable. These functions return a rowset containing the records that match the specified criteria.
LookupRows: Retrieves a rowset of records based on specified criteria.
Example:
ampscript
Copy code
SET @rows = LookupRows('OrderDetails', 'CustomerID', @customerID)
LookupOrderedRows: Retrieves a rowset of records based on specified criteria and allows for sorting.
Example:
SET @rows = LookupOrderedRows('OrderDetails', 0, 'OrderDate DESC', 'CustomerID', @customerID)
: Salesforce AMPscript LookupRows
Northtrn Trail Outfitters mistakenly synced the User_Salesforce object which added to their billable contact count.
What should be recommended to remove these contacts'
To remove contacts mistakenly synced from the User_Salesforce object, the recommended approach is to put the synced records into a sendable data extension and use Contact Delete (C). This method allows for the systematic deletion of these contacts from the All Contacts table without affecting other data.
Salesforce Marketing Cloud Contact Delete
Managing Contacts in Marketing Cloud
A developer needs to use the 'contacts/ route of the REST API to update records in a data extension.
What should the developer verify before making the API call?
Before using the 'contacts/' route of the REST API to update records in a data extension, the developer should verify that the data extension should be linked in an AttributeGroup in Contact Builder (D). This ensures that the data extension is part of the contact model and can be accessed and updated using the REST API.
Salesforce Marketing Cloud REST API
Contact Builder and Attribute Groups
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Questions no: 153Verified Answer: DComprehensive Detailed Step by Step Explanation with
Salesforce Marketing Cloud AMPscript Guide
Salesforce Marketing Cloud Dynamic Content Best Practices
=========================
Questions no: 154Verified Answer: DComprehensive Detailed Step by Step Explanation with
Salesforce Marketing Cloud API Authentication
Token Management Best Practices
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A developer wants to create a Synchronized Data Extension containing Lead data from Sales Cloud. They only want to include record which contain a phone number. Each of the following flied contains this information per these rules: -Phone is not black (Data Type = Phone) -PhoneExist is true (Data Type = Boolean) -ValidPhone is 'true' (Data Type = Formula(Boolean)) -ContactType equals 'Phone' (Data Type = Text). Which field could be used to select a subset of records in the synchronization configuration?
To select a subset of records that contain a phone number, the field that ensures the phone number is valid and non-blank should be used.
ValidPhone Field: The ValidPhone field is a formula field that evaluates to 'true' if the phone number is valid. This ensures that only records with a valid phone number are included in the synchronization.
: Salesforce Data Synchronization
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