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Salesforce Exam Marketing Cloud Developer Topic 1 Question 57 Discussion

Actual exam question for Salesforce's Marketing Cloud Developer exam
Question #: 57
Topic #: 1
[All Marketing Cloud Developer Questions]

NTO wants use Personally Identifiable Information (PII) data to personalize email communications, but does not want to store PII data in Marketing Cloud. Which feature could they use to personalize emails from an external data source?

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Suggested Answer: B

Contribute your Thoughts:

Walker
18 days ago
External Objects sounds like the way to go to personalize emails without storing PII data in Marketing Cloud. I'm going with A.
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Dominic
3 days ago
I agree, External Objects allows you to access external data without importing it into Marketing Cloud.
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Devora
5 days ago
I think External Objects is the best option for personalizing emails without storing PII data.
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Willetta
21 days ago
But using External Objects would allow them to access external data without storing PII in Marketing Cloud.
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Barbra
23 days ago
I disagree, I believe the answer is B) Tokenized Sending.
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Willetta
26 days ago
I think the answer is A) External Objects.
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