Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Exam - Topic 2 Question 26 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) exam

Question #: 26
Topic #: 2

[All Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Questions]

Northern Trail Outfitters maintains their primary customer identity in their ERP system but managers their customer service via Service Cloud. Customer data is updated in real-time based on changes in the ERP, and the ERP customer ID serves as the Customer Key. They want to leverage Synchronized Data Extensions to import data about cases from Service Cloud every 15 minutes.

What consideration should be made before implementing this solution?

AMoving to use the email address as the contact key would simplify the integration since it is common to both systems.

BMarketing Cloud will deduplicate customers based on their email address, meaning some customers may be overwritten or not receive email.

CThe number of contacts added to the instance will be approximately twice as large by using this integration pattern.

DThey will have to migrate to use Service Cloud IDs, such as the Contact ID, as the contact key instead of ERP IDs.

Show Suggested Answer

Suggested Answer: A

by Irma at May 05, 2022, 11:52 PM

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Janine

4 months ago

Yeah, but it’s necessary for proper integration.

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Jessenia

4 months ago

Migrating to Service Cloud IDs seems like a hassle, though.

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Glenna

4 months ago

Wait, are we sure about the customer count doubling? Sounds off.

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Fannie

4 months ago

Totally agree, but it might mess up deduplication.

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Cordelia

4 months ago

I think using email as the contact key could really simplify things.

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Essie

5 months ago

Migrating to Service Cloud IDs seems like a big change. I wonder if that would complicate the integration more than it helps.

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Devorah

5 months ago

I vaguely recall something about the implications of increasing contact numbers with integrations. Would that really double the contacts?

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Annalee

5 months ago

I think option B sounds familiar from our practice questions, where deduplication issues were a big concern. It could really affect our email campaigns.

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Elvera

5 months ago

I remember we discussed the importance of using a consistent contact key across systems, but I'm not sure if switching to email would really simplify things.

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Loren

5 months ago

Okay, let's see. A compensation range is the minimum and maximum pay for a given position, right? I think option B sounds like the best description of that. I'll go with that one.

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Talia

5 months ago

Okay, I've got this. Audio detection can be used in a variety of camera systems, not just those with built-in mics. The key is whether the system has the necessary intelligent video module.

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Jacqueline

5 months ago

Okay, let's think this through. The question is asking for two volume command options, so I'm guessing the answer has to be a combination of two options from the choices provided. Snapshot autodelete and autosize sound like the most relevant ones to me.

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Lindsey

5 months ago

I think option E is definitely a feature, as horizontal scaling was emphasized in our study group discussions.

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Jolanda

5 months ago

Ugh, these style guide questions can be tricky. I'll have to think this through step-by-step to make sure I don't miss anything.

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