Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Exam - Topic 13 Question 57 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) exam

Question #: 57
Topic #: 13

[All Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201) Questions]

Northern Trail Outfitters wants to use Marketing Cloud to send notifications to customers when their orders are ready for in-store pickup. The notifications can be either SMS or email depending on their communications preference.

How should the consultant set this up?

ACreate an Outbound Message in MobileConnect with AMPscript in body to trigger an email confirmation as a fallback.

BJourney Builder Transactional Send Journey.

CAutomation with a Send SMS and Send Email activity in separate consecutive steps.

DJourney Builder multi-step journey with an API entry event and a decision split.

Show Suggested Answer

Suggested Answer: B

by Elvera at Oct 27, 2022, 01:29 PM

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Cordell

4 months ago

Option C could work too, but it might be less efficient.

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Shaquana

4 months ago

Wait, can you really use SMS and email in the same journey?

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Justine

4 months ago

Not sure about option D, seems a bit complex for this.

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Graham

4 months ago

Definitely agree, Journey Builder is super effective!

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Celeste

4 months ago

I think option B is the best choice for this.

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Olene

5 months ago

I feel like option C could work, but it seems a bit clunky to have separate steps for SMS and email.

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Rosalind

5 months ago

I practiced a similar question where we had to choose between SMS and email, but I can't recall if we used an API entry event.

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Carlota

5 months ago

I think option D sounds familiar; it might be the one with the decision split to check customer preferences.

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Lino

5 months ago

I remember we talked about using Journey Builder for sending notifications, but I'm not sure if the transactional journey is the right choice here.

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Jacquline

5 months ago

This looks like a straightforward validation formula question. I'll need to carefully read through the requirements and consider the different options.

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Robt

5 months ago

This seems like a straightforward question about the responsibilities of a certificate authority. I'll carefully read through the options and think about which one best describes their main role.

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