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Salesforce Exam Marketing Cloud Consultant Topic 11 Question 90 Discussion

Actual exam question for Salesforce's Marketing Cloud Consultant exam
Question #: 90
Topic #: 11
[All Marketing Cloud Consultant Questions]

Northern Trail Outfitters want a simple segmentation strategy for identifying subscribers for their emails.

What solution should they use?

Show Suggested Answer Hide Answer
Suggested Answer: C

To capture open-ended feedback via SMS and write it to a data extension, using a text-response message template with embedded AMPscript is the most suitable approach. This method allows for the dynamic handling and processing of the incoming SMS responses. The AMPscript can be programmed to parse the response and write the collected data to a specified data extension, making it an effective way to capture and store open-ended feedback. Reference: Salesforce MobileConnect documentation, AMPscript in MobileConnect


by Kimberely at Jul 18, 2024, 01:44 AM

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Octavio
28 days ago
I'm craving a nice trail mix right about now. Wonder if Northern Trail Outfitters has any good options to fuel my segmentation strategy brainstorming.
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Kandis
1 months ago
Hmm, I'm not sure Option A with List model and Groups in Single Send Journeys is the best fit here. Seems like more complexity than they need.
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Kallie
10 days ago
Option B with Attribute group in Contact Builder for segmentation would be a simpler solution.
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Andra
1 months ago
Option C with relational data extensions sounds a bit overkill for a simple segmentation strategy. I'd go with Option B to keep things straightforward.
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Edison
2 days ago
I prefer Option D with Data Extension Entry Source in Journey Builder for a more targeted approach.
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Maxima
3 days ago
I think Option A with List model and Groups in Single Send Journeys could also work well for identifying subscribers.
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Mary
23 days ago
I agree, Option B with Attribute group in Contact Builder is the way to go for simple segmentation.
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Jacqueline
1 months ago
I'm leaning towards Option D. Using a Data Extension Entry Source in Journey Builder with a filter seems like a flexible way to segment subscribers.
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Chu
2 months ago
Option B looks like the simplest approach to set up a segmentation strategy. Attribute groups in Contact Builder should work well for their needs.
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Oretha
27 days ago
B) Attribute group in Contact Builder for segmentation.
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Shaquana
2 months ago
A) List model and Groups in Single Send Journeys.
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Hershel
2 months ago
I think using List model and Groups in Single Send Journeys could also be a good solution for Northern Trail Outfitters.
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William
2 months ago
I agree with Corazon, using Attribute group in Contact Builder would make segmentation easier.
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Corazon
2 months ago
I think Northern Trail Outfitters should use Attribute group in Contact Builder for segmentation.
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