When are customers eligible to be send a message in STO(when customer will engage then its sent)
For Send Time Optimization (STO) in Salesforce Marketing Cloud, the time a customer is predicted to engage with an email determines when they are sent the message. The email is dispatched within the next hour following the STO activity's processing, aligning the send time with anticipated engagement peaks based on historical data. This method ensures that messages are likely to be opened when customers are most active, optimizing engagement rates.
Zack
3 months agoLasandra
3 months agoWillard
3 months agoKerry
4 months agoBecky
4 months agoMalcolm
4 months agoNicolette
4 months agoCammy
4 months agoKristine
5 months agoArminda
5 months agoHeidy
5 months agoMignon
5 months agoCecil
5 months agoIrma
5 months agoCordell
5 months agoGeorgiann
5 months agoOllie
5 months agoAshlyn
5 months ago