Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional (AP-214) Exam - Topic 1 Question 21 Discussion
What three statements are true regao1krc; Einstein Engagement Frequency (EEF)?Choose 3 answers
A) EEF analyzes 360 days of historical data to determine the right frequency of communication. and C) EEF helps marketers determine the data number of emails to send to individual subscribers of an organization, reducing the unsubscribes that result from email fatigue. and E) Salesforce trains each customer's model using only that customer's data.
B) EEF frequency analyzes 180 days of historical data to determine the right frequency of communication.
D) EEF uses only commercial send data. Transactional sends are not considered in modeling.
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