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Salesforce Certified Marketing Cloud Engagement Administrator (MCE-Admn-201) Exam - Topic 5 Question 129 Discussion

(NTO) wants to use complex criteria to identify subscribers for a special promotional email. Especially they want to target subscribers who opened or engaged with an email within the last 30 days and live within 10 miles of an NTO store.What should NTO do to create this audience?
A) Measures
B) SQL Queries
C) Data Filters
D) Journey

Salesforce Certified Marketing Cloud Engagement Administrator (MCE-Admn-201) Exam - Topic 5 Question 129 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Engagement Administrator (MCE-Admn-201) exam
Question #: 129
Topic #: 5
[All Salesforce Certified Marketing Cloud Engagement Administrator (MCE-Admn-201) Questions]

(NTO) wants to use complex criteria to identify subscribers for a special promotional email. Especially they want to target subscribers who opened or engaged with an email within the last 30 days and live within 10 miles of an NTO store.

What should NTO do to create this audience?

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Suggested Answer: A

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Jenise
3 days ago
They should definitely use data filters for this!
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Yolando
9 days ago
This sounds similar to a practice question we did on targeting, and I think journey might be more about the email flow rather than audience creation.
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Anastacia
14 days ago
I feel like measures could be relevant here, but I'm not confident if they directly apply to creating the audience.
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Caitlin
19 days ago
I'm not entirely sure, but I remember something about SQL queries being useful for pulling specific data sets.
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Kaycee
24 days ago
I think they might need to use data filters to narrow down the audience based on engagement and location.
upvoted 0 times
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