Salesforce Exam Marketing Cloud Administrator Topic 4 Question 83 Discussion

Actual exam question for Salesforce's Marketing Cloud Administrator exam

Question #: 83
Topic #: 4

[All Marketing Cloud Administrator Questions]

To prevent retention of stagnant data, Northern Trail Outfitters wants any inactive data stored in data extensions to be cleared after 12 months.

What action should be taken?

AConfigure the business unit data retention setting to 12 months

BConfigure the Enterprise wide default retention to one year

CSet inactive data to be automatically cleared after one year, but is recoverable

DApply a Row Based Retention to each data extension as it is created, set to 12 months

Show Suggested Answer

Suggested Answer: A

by Jettie at Feb 11, 2024, 07:20 AM

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Stanton

1 days ago

Hmm, D seems like the way to go. I wonder if there's a way to set a global default retention policy instead of doing it manually on each data extension? That would be a real time-saver.

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Esteban

5 days ago

A and B sound like they'd affect the entire business unit or enterprise, which might be overkill for just this use case. D is the way to go.

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Delfina

11 days ago

I'd go with D. Applying the retention setting during data extension creation is a proactive approach, and it's less likely to be overlooked than manually configuring each one later.

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Gaston

13 days ago

I'm torn between C and D. C sounds good since the data is recoverable, but D might be easier to manage in the long run.

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Gerald

16 days ago

D seems like the most straightforward way to handle this requirement. Applying a row-based retention on each data extension ensures the inactive data is cleared consistently across the board.

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Emilio

19 days ago

I think option C) Set inactive data to be automatically cleared after one year, but is recoverable, strikes a good balance between data retention and manageability.

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Floyd

21 days ago

I disagree, I believe option D) Apply a Row Based Retention to each data extension as it is created, set to 12 months, is more efficient.

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Raymon

24 days ago

I think the best option is A) Configure the business unit data retention setting to 12 months.

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