Salesforce Exam Marketing Cloud Administrator Topic 4 Question 109 Discussion

Actual exam question for Salesforce's Marketing Cloud Administrator exam

Question #: 109
Topic #: 4

[All Marketing Cloud Administrator Questions]

Northern Trail Outfitters uses Parameter Manager to automatically tag links, They want to include a Campaign Identifier to the links within a specific campaign message.

At which level should the utm_campaign value be configured?

ASubscriber

BLink

CEmail

DAccount

Show Suggested Answer

Suggested Answer: D

by Thomasena at Feb 11, 2025, 08:54 PM

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Fidelia

2 months ago

I'm just glad they didn't ask about the utm_source value. That one always trips me up!

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Hillary

28 days ago

C) Email

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Theola

1 months ago

B) Link

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Kristel

1 months ago

A) Subscriber

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Marjory

2 months ago

This question is a real brain-teaser! I'm going to have to think it over a bit more before I commit to an answer.

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Winifred

I believe it should be configured at the Link level.

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Ty

5 days ago

I think the utm_campaign value should be configured at the Email level.

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Fidelia

2 months ago

D) Account is my pick. The campaign identifier should be set at the account level to apply it across all emails and campaigns.

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Shawna

2 months ago

B) Link seems like the correct answer to me. The utm_campaign value should be configured at the link level to track individual links within the campaign.

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Frankie

2 months ago

I think the answer is C) Email. The campaign identifier should be configured at the email level to apply it to all links within that specific campaign message.

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