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Salesforce Exam Marketing Cloud Administrator Topic 3 Question 113 Discussion

Actual exam question for Salesforce's Marketing Cloud Administrator exam
Question #: 113
Topic #: 3
[All Marketing Cloud Administrator Questions]

Northern Trail Outfitters (NTO) is building a journey which randomly sends five different versions of an initial welcome email to new subscriber however, subscribers receive the same follow-up email two weeks later. To improve maintainability of their email content, NTO want to use 3 completely different emails, rather than having one email with dynamic content.

Which activity would allow NTO to build the journey with the fewest activities possible?

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Suggested Answer: D

by Glendora at May 03, 2025, 10:43 AM

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Edna
Hmm, I'm torn between B and D. But I think Engagement Split is the way to go. Gives you that flexibility with the email content.
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Hildred
6 days ago
But with Einstein STO, we can personalize the emails based on subscriber data.
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Verda
7 days ago
I disagree, I believe Engagement Split would be more efficient.
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Delsie
7 days ago
I'm going with Join. That way, you can have all three different emails in one activity and still send the follow-up two weeks later. Simple and efficient!
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Hildred
8 days ago
I think using Einstein STO would be the best option.
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Sharen
9 days ago
Wait Until Date? Seriously? That would just delay the whole process. Gotta go with Engagement Split for sure.
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a