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A Marketing Cloud admin notices out of the last several sends, Send log data for a recent
How could the admin ensure send data is recorded?
Suggested Answer: A
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12 comments · newest first
MA
Margot
12 months ago
Not sure about that, can someone clarify the A/B test thing?
ST
Stephania
12 months ago
Definitely, data retention settings matter a lot!
ME
Meaghan
12 months ago
Wait, is Send Logging really available for A/B tests?
AL
Alaine
1 year ago
I think the correct Send Log template is key too.
JO
Joni
1 year ago
Send logging needs to be enabled for sure!
FR
Franchesca
1 year ago
Data retention settings might play a role here, but I’m not entirely clear on how they interact with send logging.
VI
Virgie
1 year ago
I vaguely recall that send logging is available for A/B tests, but I can't remember if that affects the overall send data recording.
CA
Carma
1 year ago
I think the correct Send Log template has to be selected too, right? That seems important for recording the data.
TO
Tomoko
1 year ago
I remember something about send logging needing to be enabled, but I'm not sure if that's the only step.
LE
Leota
1 year ago
I'm a bit unsure on this one. I know we need to capture network traffic data, but I'm not sure if the full packet is necessary or if just the header info would be enough. I'll have to think this through.
WA
Wava
1 year ago
Option C - analyzing the target audience - is definitely the way to go here. You need to really understand who you're communicating with in order to craft the right messaging and channels. The other options are important, but audience analysis is crucial.
TH
Theresia
1 year ago
I'm pretty sure the answer is A - Unfreeze, move, refreeze. That's the classic three-step model from Lewin, right?