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Salesforce Certified Marketing Cloud Engagement Administrator (MCE-Admn-201) Exam - Topic 1 Question 123 Discussion

Posted by Precious on Jan 25, 2026 at 09:47 AM

A Marketing Cloud admin wants to configure a new keyword for an upcoming SMS campaign. After entering the desired keyword CELEBRATION, the admin notices the keyword is unavailable.

What issue could the admin be facing?

Suggested Answer: A

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26 comments · newest first
VE
Verlene 3 months ago
I think it might be a character limit issue as well.
CR
Cristal 4 months ago
Could be a restriction on certain words too.
GR
Grover 4 months ago
Yeah, keywords can’t be duplicated.
LA
Latia 4 months ago
The keyword might be already in use.
PA
Page 5 months ago
Are you sure it's not a typo?
AH
Ahmed 6 months ago
Wait, CELEBRATION is taken? That's surprising!
KE
Keith 6 months ago
Could also be a restriction on certain keywords.
AL
Allene 6 months ago
Totally agree, that happens a lot!
AN
Andree 6 months ago
The keyword might already be in use by another campaign.
CA
Candida 6 months ago
The admin should try a more unique keyword, like "CONFETTI2023".
LA
Latia 6 months ago
Haha, the admin probably tried to use "PARTY" and got rejected.
SA
Sabina 7 months ago
Hmm, I bet the admin forgot to check for reserved keywords.
DY
Dyan 7 months ago
Maybe the keyword is too long or contains special characters that aren't allowed.
MA
Madonna 7 months ago
The keyword is probably already in use by another campaign.
RU
Rueben 7 months ago
I’m a bit confused about the process, but I feel like there’s a way to check for keyword availability in the admin panel.
NI
Nicolette 7 months ago
Didn’t we practice a question where a keyword was blocked due to a violation of guidelines? That could be a possibility here too.
BR
Brianne 8 months ago
I think there might be a character limit or specific format for keywords, but I’m not entirely sure.
UL
Ula 8 months ago
I remember something about keywords needing to be unique, so maybe CELEBRATION is already in use by another campaign?
TH
Thurman 8 months ago
Ah, I've run into this before. Probably means the keyword is already registered. Better look into the keyword management policies to see what the options are.
LU
Luz 9 months ago
No idea, to be honest. Keyword availability can be so finicky sometimes. Guess I'd start by checking the campaign settings and keyword history.
RO
Robt 9 months ago
Okay, let me think this through. Could be a character limit issue, or maybe the keyword is restricted. Definitely need to review the keyword guidelines.
LA
Lachelle 9 months ago
Ugh, I hate when that happens. Gotta double-check for any existing keywords that might be conflicting. Might need to get creative with a different keyword.
TA
Tamra 9 months ago
Hmm, that's a tricky one. Might be a duplicate keyword issue, or maybe the keyword is already in use by another campaign.
WE
Werner 3 months ago
↳ replying to Tamra
Maybe check if it's already in use by another campaign.
PA
Pamella 3 months ago
↳ replying to Tamra
Yeah, or it might be reserved for something else.
RA
Rashad 3 months ago
↳ replying to Tamra
Could be a duplicate keyword issue.
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