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Salesforce Certified Marketing Cloud Account Engagement Specialist (MC-201) Exam - Topic 6 Question 43 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Account Engagement Specialist (MC-201) exam
Question #: 43
Topic #: 6
[All Salesforce Certified Marketing Cloud Account Engagement Specialist (MC-201) Questions]

How can a Prospects score be changed?

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Suggested Answer: C, D

A prospect's score is a numerical value that indicates their level of interest in your products or services. You can change a prospect's score in two ways: using completion actions or manually. Completion actions are tasks that are performed after a prospect successfully completes a marketing element, such as a form, landing page, or custom redirect. You can use completion actions to adjust a prospect's score based on their behavior. Manually, you can edit a prospect's score by entering a new value in the score field on their record. You cannot change a prospect's score using segmentation rules or profiles. Reference: [Scoring],Completion Actions, [Edit Prospects]


by Brittani at Jul 10, 2025, 02:31 AM

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Alease
2 months ago
Totally agree, segmentation rules are super effective!
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Glory
2 months ago
Wait, can you really change it just by profile? That seems odd.
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Maile
3 months ago
Completion actions definitely work too.
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Milly
3 months ago
I think segmentation rules are the best way.
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Jerry
3 months ago
You can change it manually!
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Lorrine
3 months ago
I feel like manually adjusting scores is an option too, but I need to double-check that.
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Tasia
3 months ago
Completion actions sound familiar for changing scores; I practiced a question like this last week.
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Tonette
4 months ago
I remember something about profile adjustments affecting scores, but I can't recall the specifics.
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Sylvie
4 months ago
I think a Prospects score can be changed using segmentation rules, but I'm not entirely sure.
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Francine
4 months ago
Alright, time to put my knowledge to the test. I've got a good strategy for tackling this type of question.
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Johnetta
4 months ago
I'm a bit unsure about this. I'll need to re-read the question and the answer choices to make sure I understand what they're asking.
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Pamella
4 months ago
Ah, I know this one! The Prospects score can be changed through a segmentation rule, profile, or manually. I'll select the best option.
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Arlene
5 months ago
Okay, let's see. I think the key here is understanding how Prospects scores are calculated and updated. I'll need to review that before deciding.
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Leandro
5 months ago
Hmm, this looks like a tricky one. I'll need to think through the different options carefully.
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Henriette
7 months ago
Hmm, this is a tough one. I'm leaning towards C, but I've got to say, the idea of manually changing a Prospects score sounds like a lot of work. Maybe I'll just flip a coin and hope for the best!
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Dominic
5 months ago
A) Segmentation rule
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Aileen
5 months ago
Manually changing a Prospects score can be time-consuming, but it's always an option.
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Tony
6 months ago
I think C is the way to go. Completion Actions can definitely impact a Prospects score.
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Ines
7 months ago
Profile might be another factor that can impact the Prospects score.
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Mattie
7 months ago
Personally, I'd choose option D and just do it manually. That way, I can be sure nothing gets messed up. Plus, it's the only option that involves a human touch, and we all know machines can't replace real people, right?
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Barrett
5 months ago
I think using completion actions could also be a good way to change a prospects score.
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Merlyn
7 months ago
I agree, doing it manually is the safest option.
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Malcom
7 months ago
I believe Segmentation rule can also play a role in changing a Prospects score.
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Selma
7 months ago
Option A all the way! Segmentation rules are where it's at. Who needs manual changes when you can automate the whole process?
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Lynelle
7 months ago
I agree with Oliva, but I also think Completion Actions can affect the score.
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Kristian
8 months ago
I'm going with B. Profiles are the way to the future! Why bother with all that manual stuff when you can just tweak the profile and let it do the work?
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Elfrieda
6 months ago
I agree with you, Profiles are definitely the way to the future. It's all about customization.
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Felix
7 months ago
I think Completion Actions might be the way to go. It's more automated.
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Oliva
8 months ago
I think a Prospects score can be changed manually.
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Maricela
8 months ago
Hmm, I'm torn between C and D. Completion Actions sound like they could do the trick, but manual changes are always a safe bet.
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Phil
8 months ago
Option D seems like the way to go. I don't want to mess with any fancy segmentation rules or profiles. Just give me the good old manual option!
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Rory
7 months ago
Manual changes can be quick and effective.
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Wenona
7 months ago
I prefer the manual option too, it's straightforward.
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Odette
7 months ago
I agree, sometimes manual changes are the easiest.
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