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Salesforce Certified Marketing Cloud Account Engagement Specialist (MC-201) Exam - Topic 1 Question 61 Discussion

Posted by Iluminada on Aug 12, 2026 at 11:36 AM

Which three activities would make a prospect active?

Choose 3 answers

Suggested Answer: B, C, E

The following activities would make a prospect active in Marketing Cloud Account Engagement:

Submitting a Marketing Cloud Account Engagement form, which indicates the prospect's interest and consent to receive communications from the company.

Clicking on a custom redirect, which tracks the prospect's engagement with external links or downloadable content.

Visiting a Marketing Cloud Account Engagement-tracked page, which captures the prospect's browsing behavior and page views on the company's website. Reference: [Marketing Cloud Account Engagement Prospect Activities]


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14 comments · newest first
CO
Colton 3 days ago
I thought clicking on a link was the main thing that counts!
ER
Erinn 8 days ago
A and E should definitely be included too!
YO
Youlanda 13 days ago
Wait, is just sending an email enough to be active?
SA
Samuel 19 days ago
Definitely agree with D, but what about A?
LO
Lonny 24 days ago
I think B, C, and D are the right ones.
NI
Nicholle 29 days ago
Wait, is clicking a redirect really that important?
MA
Maryann 1 month ago
I agree with A and D, but B seems off.
TR
Tracey 1 month ago
Surprised that visiting a tracked page isn't a must!
GR
Gracie 1 month ago
I think C should be in there too.
GR
Gregoria 2 months ago
Definitely A, B, and D!
LO
Louann 2 months ago
I believe visiting a tracked page is definitely one of the activities, but I can't recall if sending an email counts.
CA
Carey 2 months ago
I’m a bit confused about the email opening part. Does that really count as making a prospect active?
HO
Holley 2 months ago
I remember practicing with similar questions, and I feel like clicking on a custom redirect is a strong candidate too.
MI
Michal 2 months ago
I think submitting a Marketing Cloud Account Engagement form is definitely one of the activities, but I'm not sure about the others.
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