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Salesforce Exam Marketing Cloud Account Engagement Consultant Topic 5 Question 40 Discussion

Actual exam question for Salesforce's Marketing Cloud Account Engagement Consultant exam
Question #: 40
Topic #: 5
[All Marketing Cloud Account Engagement Consultant Questions]

LenoxSoft is migrating prospects from an external email vendor Into Marketing Cloud Account Engagement. They have record of which prospects have hard bounced within the last 6 months.

What should they do after importing the bounced prospects into Marketing Cloud Account Engagement in order to maintain their data integrity, but still be able to track the prospects?

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Suggested Answer: A

by Novella at Mar 19, 2025, 09:11 PM

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Wenona
5 days ago
B) Bounced Prospects list - the perfect way to keep tabs on those pesky email addresses without annoying the prospects. A real 'bounce back' to the future, if you ask me.
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Aleshia
7 days ago
I think sending the prospects an email to validate their email addresses is also a good option to consider.
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Cristal
10 days ago
But wouldn't it be better to ensure the Do Not Email field is selected on the prospects?
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Edmond
13 days ago
D) Delete the prospects? What is this, some kind of witch hunt? B) is the way to go, although I'd probably add a few more 'bounced' emojis just to be safe.
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Cassie
18 days ago
I agree with Madalyn, that way we can maintain data integrity and still track the prospects.
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Florinda
18 days ago
C) Sending them an email to check validity? Are you trying to get them to block you? B) is clearly the most sensible choice here.
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Tasia
19 days ago
A) Selecting the Do Not Email field is a good idea, but it doesn't give you the tracking capabilities you need. Better to go with the list option in B).
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Madalyn
21 days ago
I think we should add the prospects to a 'Bounced Prospects' list for suppression.
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Ria
24 days ago
B) Adding the prospects to a 'Bounced Prospects' list for suppression is the way to go. That way, you can still track them without accidentally emailing them again. Simple and effective!
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Merrilee
5 days ago
B) Adding the prospects to a 'Bounced Prospects' list for suppression is the way to go. That way, you can still track them without accidentally emailing them again. Simple and effective!
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Marilynn
6 days ago
A) Ensure the Do Not Email field on the prospects is selected.
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