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Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) Exam - Topic 1 Question 3 Discussion

LenoxSoft utilizes Marketing Cloud Account Engagement Business Units. A marketing associate is no longer able to find a set of leads in their business unit (BU) and noticed they now appear in another BU.Which two reasons could explain why this happened?Choose 2 answers
B) The field value the Marketing Data Sharing rule criteria is defined by has been updated on the lead records. and C) The Marketing Data Sharing rule has changed and the leads no longer match the criteria.
A) The leads have been reassigned to a user who does not exist in that BU.
D) The prospects submitted a form that updated the field controlling the Marketing Data Sharing rule for leads.

Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) Exam - Topic 1 Question 3 Discussion

Actual exam question for Salesforce's Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) exam
Question #: 3
Topic #: 1
[All Salesforce Certified Marketing Cloud Account Engagement Consultant (MCAE-Con-201) Questions]

LenoxSoft utilizes Marketing Cloud Account Engagement Business Units. A marketing associate is no longer able to find a set of leads in their business unit (BU) and noticed they now appear in another BU.

Which two reasons could explain why this happened?

Choose 2 answers

Show Suggested Answer Hide Answer
Suggested Answer: B, C

by Catalina at Oct 02, 2023, 09:15 AM

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Omer
6 months ago
I disagree, I don't think leads would just disappear like that.
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Dianne
6 months ago
Option B makes sense too, field values can change.
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Quentin
7 months ago
Surprised this can happen just because of a form submission!
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Mari
7 months ago
I think it's definitely option C! Rules change all the time.
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Edda
7 months ago
Leads can get reassigned if the user isn't in that BU anymore.
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Aja
7 months ago
I vaguely recall that if a lead's field value is updated, it might affect their sharing status. So, option B could be a possibility too.
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Lenna
8 months ago
Wasn't there a practice question about leads being reassigned? I feel like that could relate to option A, but I'm not entirely confident.
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Layla
8 months ago
I think option C makes sense because if the criteria for the sharing rule changed, it could explain why the leads moved to another BU.
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Ling
8 months ago
I remember something about Marketing Data Sharing rules, but I'm not sure if they can change after leads are assigned.
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Shonda
8 months ago
Okay, I think I see the pattern here. It's all about how the leads are assigned to different Business Units based on that Marketing Data Sharing rule. I just need to carefully consider the options and pick the two most likely reasons.
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Selma
8 months ago
I've got this one. The key is understanding how the Marketing Data Sharing rule controls lead assignment across Business Units. If that rule changes or the field it's based on gets updated, that would explain the leads moving.
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Oliva
8 months ago
Hmm, I'm a little unsure about the Marketing Data Sharing rule. I'll need to review my notes on that to make sure I'm clear on how it works and how it could impact lead assignment.
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Gabriele
8 months ago
Okay, let's see. The options mention reassigning leads, updating field values, and changes to the Marketing Data Sharing rule. I think I have a good handle on the possible reasons here.
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Shawna
8 months ago
This question seems straightforward, but I want to make sure I understand the key details. The leads have moved to a different Business Unit, so I need to think about what could cause that.
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Titus
8 months ago
Hmm, not sure about this one. There are a lot of factors to consider when setting up an approval process. I'd need to think through the specific context and requirements to determine the best approach.
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Maynard
8 months ago
This one seems pretty straightforward. I'd go with B - using multiple media is usually the best approach for executive presentations.
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Delsie
8 months ago
Ah, I'm drawing a blank on this one. I know there's a way to send messages to multiple users, but I can't recall the specific command. I'll have to make an educated guess on this one.
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Freeman
8 months ago
I feel a bit uncertain, but I think the vNIC Template Policy may also play a role in how MAC addresses are handled. Need to double-check that!
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