Salesforce Certified B2C Solution Architect (Arch-302) Exam - Topic 4 Question 85 Discussion

Actual exam question for Salesforce's Salesforce Certified B2C Solution Architect (Arch-302) exam

Question #: 85
Topic #: 4

[All Salesforce Certified B2C Solution Architect (Arch-302) Questions]

Refer to the image below:

A brand is planning to re-platform their existing website onto B2C Commerce. As part of the re-platform they will create a new social community portal. They are going to implement B2C Commerce, Experience Cloud, and Salesforce Identity.

After reviewing the workflow, which system should a Solution Architect recommend to use as a primary authentication method while attempting to minimize migration of customer profile data?

ASalesforce Core Platform/Identity

BSalesforce CDP

CSalesforce Marketing Cloud

DSalesforce B2C Commerce

Show Suggested Answer

Suggested Answer: A

Enabling Collect Tracking within Marketing Cloud Personalization Builder is the first step that a Solution Architect should do to accommodate a scalable and functional abandoned cart solution between B2C Commerce and Marketing Cloud. Collect Tracking is a feature that allows Marketing Cloud to track web analytics data from B2C Commerce using collect.js code on the storefront pages. This data can be used to create Abandoned Cart Journeys in Marketing Cloud using Einstein Web Recommendations. The other steps are not necessary or optimal for this solution.

by Hubert at Feb 10, 2025, 06:37 PM

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Scot

3 months ago

Surprised they’re not considering Marketing Cloud for this!

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Ruthann

3 months ago

I’m not sure about that, Identity seems more streamlined.

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Nada

3 months ago

Wait, isn’t Salesforce CDP better for managing profiles?

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Tamesha

4 months ago

Totally agree, minimizes data migration too!

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Lasandra

4 months ago

I think Salesforce Identity is the way to go for authentication.

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My

4 months ago

I’m leaning towards Salesforce Core Platform/Identity too, but I wonder if there are any specific scenarios where another option might be better.

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Coletta

4 months ago

I feel like Salesforce B2C Commerce might be the answer, but I recall it being more about transaction processing than authentication.

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Katlyn

4 months ago

I remember a practice question that discussed using Salesforce CDP for customer profiles, but I don't think that's the right choice here.

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Alyce

5 months ago

I think the primary authentication method should be Salesforce Core Platform/Identity, but I'm not entirely sure if it minimizes data migration effectively.

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Kenneth

5 months ago

I feel pretty confident about this one. Based on the information provided, Salesforce Identity seems like the best choice to use as the primary authentication method.

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Ashlee

5 months ago

Okay, I think I've got this. The key is to recommend the system that can handle authentication while minimizing migration of customer profile data. Let me double-check my answer.

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Yesenia

5 months ago

Hmm, I'm a bit confused about the different Salesforce products and how they might work together in this scenario. I'll need to think it through carefully.

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Antonio

5 months ago

This question seems straightforward, but I want to make sure I understand the key details before answering.

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Yuette

10 months ago

Haha, I bet the solution architect is just going to roll a dice and pick an answer. Why not make it interesting and go with C) Salesforce Marketing Cloud? You never know, it might work!

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Rosamond

10 months ago

I'm going with A) Salesforce Core Platform/Identity. It's the most comprehensive option and will make the migration process a lot smoother.

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Cecily

9 months ago

It's important to minimize the migration of customer profile data, so A) Salesforce Core Platform/Identity is the most suitable option.

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Gabriele

9 months ago

I agree, using Salesforce Core Platform/Identity as the primary authentication method is the best choice.

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Leatha

9 months ago

A) Salesforce Core Platform/Identity is definitely the way to go. It will simplify the migration process.

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Viola

10 months ago

D) Salesforce B2C Commerce seems like the obvious choice here. It's designed for e-commerce, so it should be able to handle the authentication and customer profiles just fine.

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