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Salesforce Certified B2C Solution Architect (Arch-302) Exam - Topic 4 Question 110 Discussion

A luxury retailer is about to implement B2C Commerce and Marketing Cloud for their online presence. They are well known for being open with their customers when it comes to their customers' purchases. For example, if a customer asks for a record of their recent purchases, they provide it very quickly within their stores. They would like this to reflect in their online presence as well.Given that requirement and the requirement to adhere to global data privacy acts, what are two out-of-the-box features the retailer should enable across these clouds when it comes to providing customers access to their own data?Choose 2 answers
A) Use the Contact Data Portability report in Marketing Cloud to create a report containing subscriber data related to a single contact. and B) Use the Customer Data Snapshots report in Commerce Cloud to create a report containing purchaser data related to a single customer.
C) Use the Contact Data Snapshots report in Commerce Cloud to create a report containing purchaser data related to a single contact.
D) Use the Customer Data Portability report in Marketing Cloud to create a report containing subscriber data related to a single customer.

Salesforce Certified B2C Solution Architect (Arch-302) Exam - Topic 4 Question 110 Discussion

Actual exam question for Salesforce's Salesforce Certified B2C Solution Architect (Arch-302) exam
Question #: 110
Topic #: 4
[All Salesforce Certified B2C Solution Architect (Arch-302) Questions]

A luxury retailer is about to implement B2C Commerce and Marketing Cloud for their online presence. They are well known for being open with their customers when it comes to their customers' purchases. For example, if a customer asks for a record of their recent purchases, they provide it very quickly within their stores. They would like this to reflect in their online presence as well.

Given that requirement and the requirement to adhere to global data privacy acts, what are two out-of-the-box features the retailer should enable across these clouds when it comes to providing customers access to their own data?

Choose 2 answers

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Suggested Answer: A, B

A) The Contact Data Portability report in Marketing Cloud is a feature that allows creating a report containing subscriber data related to a single contact, such as email address, name, phone number, preferences, etc. This report can be used to provide customers access to their own data or comply with data privacy regulations, such as GDPR or CCPA. B. The Customer Data Snapshots report in Commerce Cloud is a feature that allows creating a report containing purchaser data related to a single customer, such as order history, payment methods, addresses, etc. This report can be used to provide customers access to their own data or comply with data privacy regulations, such as GDPR or CCPA. Reference: https://help.salesforce.com/s/articleView?id=sf.mc_overview_contact_data_portability.htm&type=5 https://documentation.b2c.commercecloud.salesforce.com/DOC1/topic/com.demandware.dochelp/content/b2c_commerce/topics/admin/b2c_customer_data_snapshots.html


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Garry
1 day ago
I think the Customer Data Snapshots report could be useful for providing customer purchase data, but I can't recall if it's specifically for single customers.
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Rikki
7 days ago
I remember studying the importance of data portability in Marketing Cloud, but I'm not sure if it's the right choice here.
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