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Salesforce Exam B2B Solution Architect Topic 5 Question 53 Discussion

Actual exam question for Salesforce's B2B Solution Architect exam
Question #: 53
Topic #: 5
[All B2B Solution Architect Questions]

AW Computing (AWC) has just completed a multi-cloud implementation for Salesforce and is facing major user adoption challenges. Users are complaining that the system is complicated and hard to navigate.

What can the Center of Excellence (CoE) for Salesforce do to help increase user adoption?

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Suggested Answer: B

For Universal Containers' requirements of sending scheduled emails and tracking opens, Marketing Cloud Account Engagement (formerly Pardot) is the recommended solution. It is specifically designed for B2B marketing automation, including email campaigns, lead nurturing, and engagement tracking. Marketing Cloud Account Engagement can handle the variable volume of emails and provides detailed analytics on email interactions, ensuring UC can effectively communicate with its audience and gain insights into campaign performance, in line with Salesforce's marketing automation best practices.


Contribute your Thoughts:

Rozella
9 days ago
I prefer option D. Having a Salesforce champion for each team can provide personalized training and support, which can be more effective in increasing user adoption.
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Abel
9 days ago
Option C seems like the best approach. Quick reference guides are much more user-friendly than long training videos.
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Shantay
13 days ago
I agree with Torie. Quick reference guides are more practical than hour-long training sessions. Users can refer to them whenever they need help.
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Torie
17 days ago
I think option C is the best choice. Quick reference guides will make it easier for users to find the information they need quickly.
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