PeopleCert ITIL DSV Exam - Topic 6 Question 30 Discussion

Actual exam question for PeopleCert's ITIL DSV exam

Question #: 30
Topic #: 6

[All ITIL DSV Questions]

A service provider is launching a new service. What is an appropriate method to encourage the demand for this service?

AIntroduce a freeze period before the deadline.

BAdd a cancellation fee to the order.

CSet an early-bird price.

DIncrease the overall price of the service.

Show Suggested Answer

Suggested Answer: C

to create incentives that encourage early adoption and generate demand. An early-bird pricing strategy is particularly effective in this context.

Early-Bird Price:

Setting an early-bird price provides a discount or special pricing for those who sign up or purchase the service early. This strategy creates a sense of urgency and encourages early adoption, which can help in gaining initial traction for the service.

Incorrect Options:

A: Introducing a freeze period before the deadline can create urgency but might also cause frustration if customers feel pressured.

B: Adding a cancellation fee could discourage customers rather than encourage demand, as it adds a potential cost burden.

D: Increasing the overall price generally decreases demand rather than encouraging it, especially for new services.

Conclusion: The most appropriate method to encourage demand for a new service is to set an early-bird price, making option C the correct answer.

by Allene at Nov 23, 2025, 03:53 PM

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Dyan

1 month ago

I like C too! It’s a win-win for both sides.

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Chantell

2 months ago

D seems counterproductive. Why raise prices?

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Monroe

2 months ago

C definitely! People love discounts.

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Onita

2 months ago

Agreed! It creates urgency and excitement.

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Emile

2 months ago

I think C is the best choice. Early-bird prices attract customers.

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Kent

2 months ago

Really? An early-bird price? I’m not so sure about that.

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Emile

2 months ago

Increasing the price seems counterproductive.

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Zana

3 months ago

A freeze period? That sounds a bit odd.

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Heidy

3 months ago

I disagree, a cancellation fee might scare people off.

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Dorinda

3 months ago

Early-bird pricing always works!

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An

4 months ago

Freeze period? More like a deep freeze! I'll take the early-bird special, hold the icicles.

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Isaiah

4 months ago

D) Increase the overall price of the service. This will make the early-bird price seem more appealing.

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Wai

4 months ago

A) Introduce a freeze period before the deadline. This will build anticipation and prevent last-minute rushes.

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Fabiola

4 months ago

B) Add a cancellation fee to the order. This will discourage customers from backing out and ensure commitment.

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Ben

4 months ago

C) Set an early-bird price. This is a great way to incentivize early adoption and create a sense of urgency.

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Lavonna

4 months ago

Increasing the overall price seems counterintuitive to me, but I guess it could work if the service is positioned as premium.

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Stanton

5 months ago

I think the early-bird price (C) is the way to go. It's a classic strategy that works well to get people to act fast and secure their spot.

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Curt

5 months ago

Increasing the overall price (D) doesn't seem like a good way to encourage demand. That might just turn people off and make them less likely to use the service.

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India

5 months ago

Hmm, I'm leaning towards the freeze period before the deadline (A). That could create scarcity and make people more likely to sign up quickly.

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Hui

5 months ago

I’m a bit confused about the freeze period option; it seems like it could backfire and make people hesitant to commit.

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Nan

5 months ago

I remember practicing a question about pricing strategies, and I feel like introducing a cancellation fee might discourage people from trying the service.

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Lorean

5 months ago

I think setting an early-bird price could really create excitement and urgency for the new service, but I'm not entirely sure if it's the best option.

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Galen

6 months ago

A freeze period? Sounds confusing. Not a fan of A.

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Kandis

6 months ago

I'm a bit confused on this one. I'm not sure if adding a cancellation fee (B) is the best way to encourage demand. That might just frustrate customers.

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Irving

6 months ago

I think the early-bird price option (C) is the best approach to encourage demand. It creates a sense of urgency and incentivizes customers to sign up early.

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