PeopleCert Exam ITIL-4-Practitioner-Release-Management Topic 3 Question 7 Discussion

[RM 7: How to apply ITIL guiding principles for the practice]

A service provider is reviewing its release management practice. It has been found that most releases meet their objectives and are delivered on time. However, teams and organizations using the service provider's services are complaining that sometimes software updates interrupt their work during peak business hours. What should the service provider do to improve the release management practice by applying the 'collaborate and promote visibility' guiding principle?