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PeopleCert Exam CABA Topic 4 Question 108 Discussion

Actual exam question for PeopleCert's CABA exam
Question #: 108
Topic #: 4
[All CABA Questions]

Customer dissatisfaction is an example of:

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Suggested Answer: C

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Lazaro
6 days ago
Customer dissatisfaction is definitely an example of External Failure Cost. This is the cost incurred due to issues with the product or service reaching the customer.
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Leeann
9 days ago
But couldn't it also be considered an internal failure cost if the dissatisfaction is due to a problem with the product or service before it reaches the customer?
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Ulysses
12 days ago
I agree with Geraldine, because when customers are dissatisfied, it can lead to lost sales and damage to the company's reputation.
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Geraldine
16 days ago
Customer dissatisfaction is an example of external failure cost.
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