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Pegasystems PEGAPCDC87V1 Exam - Topic 1 Question 38 Discussion

Actual exam question for Pegasystems's PEGAPCDC87V1 exam
Question #: 38
Topic #: 1
[All PEGAPCDC87V1 Questions]

U+ Bank, a retail bank, uses Pega Customer Decision Hub for their one-to-one customer engagement. The bank now wants to change its offer prioritization to consider both business objectives and customer needs.

Which two factors do you configure in the Next-Best-Action Designer to implement this change? (Choose Two)

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Suggested Answer: A, C

Business Levers: These are used to apply weights to different actions or groups of actions to influence their prioritization based on business objectives.

Context Weighting: This factor is used to adjust the priority of actions based on the specific context of the customer interaction, ensuring that both business objectives and customer needs are balanced.


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Margarita
18 hours ago
I think we need to focus on business levers and engagement policies since they directly relate to aligning offers with both objectives and customer needs.
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