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IAPP CIPT Exam - Topic 6 Question 15 Discussion

You are a wine collector who uses the web to do research about your hobby. You navigate to a news site and an ad for wine pops up. What kind of advertising is this?
B) Behavioral.
A) Remnant.
C) Contextual.
D) Demographic.

IAPP CIPT Exam - Topic 6 Question 15 Discussion

Actual exam question for IAPP's CIPT exam
Question #: 15
Topic #: 6
[All CIPT Questions]

You are a wine collector who uses the web to do research about your hobby. You navigate to a news site and an ad for wine pops up. What kind of advertising is this?

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Suggested Answer: B

https://neilpatel.com/blog/behavioral-advertising/

by Merilyn at May 06, 2022, 10:01 PM

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Hermila
11 months ago
Wait, are we sure it's not demographic? Seems like a mix.
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Holley
11 months ago
I agree, it feels like they know exactly what I like!
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Freeman
11 months ago
Contextual makes sense, but isn't it a bit too obvious?
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Eloisa
11 months ago
I thought it was behavioral since it targets my interests.
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Linwood
11 months ago
That's definitely contextual advertising!
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Franchesca
11 months ago
I thought demographic ads were more about age or location, so this feels like it could be contextual instead.
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Ula
11 months ago
I practiced a similar question, and I believe it was about how ads can be tailored to user behavior, so maybe it's behavioral?
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Avery
11 months ago
I'm not entirely sure, but I remember something about contextual ads being related to the content of the page.
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Crista
11 months ago
I think this might be behavioral advertising since it targets my interests based on my online activity.
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Yong
12 months ago
This is a good one. I feel pretty confident about what-if analysis, so I'll try to provide a thorough response that covers the key aspects of the question.
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Mabel
12 months ago
I'm pretty confident this is going to be option C. The Comparator is sorting the keys in reverse order, so the output should be j z e b d.
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