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DMI PDDM Exam - Topic 5 Question 128 Discussion

Which marketing domain do technologies such as Bluetooth, QR codes and Near-Field Communications (NFC) combine to make up? Choose one of the following:
A) Proximity marketing
B) SMS Marketing
C) Text marketing
D) Display Marketing

DMI PDDM Exam - Topic 5 Question 128 Discussion

Actual exam question for DMI's PDDM exam
Question #: 128
Topic #: 5
[All PDDM Questions]

Which marketing domain do technologies such as Bluetooth, QR codes and Near-Field Communications (NFC) combine to make up? Choose one of the following:

Show Suggested Answer Hide Answer
Suggested Answer: A

Contribute your Thoughts:

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Mabelle
3 days ago
Definitely A! It’s all about targeting nearby consumers.
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Aaron
8 days ago
Agreed! Bluetooth and NFC are all about being close to the customer.
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Galen
14 days ago
I think it's A) Proximity marketing. It fits perfectly.
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Deonna
19 days ago
NFC and QR codes? Sounds like a stretch for proximity marketing.
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Rozella
24 days ago
100% agree with A! It's all about being close to the customer.
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Leoma
29 days ago
Wait, is it really A? That seems too obvious.
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Filiberto
1 month ago
I thought it was SMS Marketing at first.
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Elmira
1 month ago
Definitely A) Proximity marketing!
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Marguerita
1 month ago
I feel like I’ve seen something similar in practice questions, and proximity marketing seems to fit best with Bluetooth and QR codes. I hope that’s correct!
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Robt
2 months ago
I’m a bit confused. I thought NFC was more about payments than marketing. Could it really be proximity marketing?
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Rikki
2 months ago
I remember practicing a question about QR codes and NFC, and I think they were linked to proximity marketing. That sounds right, doesn’t it?
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Stanton
2 months ago
I think this is related to proximity marketing, but I’m not entirely sure. It could also be SMS marketing since they both involve mobile tech.
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