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DMI PDDM Exam - Topic 3 Question 79 Discussion

Posted by Lezlie on Dec 27, 2023 at 01:23 AM

Paying for advertising only after the user clicks on the ad is known as ____-___-_______. Choose one of the following to complete the sentence:

Suggested Answer: A

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41 comments · newest first
AB
Abel 10 months ago
No way, it's Pay-Per-View!
MI
Micah 11 months ago
I thought it was Pay-Per-Acquisition?
DA
Dallas 11 months ago
Wait, is it really just that simple?
JU
Julio 11 months ago
Totally agree, that's the standard term.
PA
Pamella 11 months ago
It's definitely A, Pay-Per-Click!
AL
Alayna 12 months ago
I’m pretty certain it’s Pay-Per-Click, but I keep mixing it up with Pay-Per-Lead. I hope I remember correctly!
BA
Barrett 12 months ago
I’m kind of confused. Pay-Per-Acquisition sounds familiar, but I’m leaning towards Pay-Per-Click.
LI
Ligia 12 months ago
I feel like I’ve seen a question like this before in practice tests. I think it’s definitely not Pay-Per-View, though.
NO
Noah 1 year ago
I think it’s Pay-Per-Click, but I’m not entirely sure. I remember something about clicks being the key metric in online ads.
LA
Lakeesha 1 year ago
I'm a little confused by the options here. I'll have to review my notes on advertising pricing models to make sure I choose the right one.
DA
Daryl 1 year ago
Okay, I know this is about advertising payment models. I think the key is understanding the difference between click, acquisition, lead, and view.
JU
Juan 1 year ago
Hmm, I'm not totally sure about this one. I'll have to think it through carefully.
YV
Yvonne 1 year ago
This one seems straightforward - I'm pretty sure the answer is Pay-Per-Click.
EV
Evette 1 year ago
Pay-Per-Click, got it. That's the model where advertisers only pay when someone actually clicks on their ad, right?
AL
Albert 1 year ago
Hmm, I'm not entirely sure about this one. I'll have to review my notes on the various keymapping techniques and their detection methods.
NE
Nelida 1 year ago
I'm a bit confused by this question. There are a lot of different cost types listed, and I'm not sure I fully understand the distinction between them. I'll need to re-read the question carefully.
LE
Leontine 1 year ago
I'm just here for the jokes. How about this one: Why don't web advertisers use Pay-Per-Confusion? Because no one would ever click on anything!
AD
Adaline 1 year ago
↳ replying to Leontine
C) Pay-Per-Lead
YO
Yoko 1 year ago
↳ replying to Leontine
B) Pay-Per-Acquisition
RU
Ruth 1 year ago
↳ replying to Leontine
A) Pay-Per-Click
IZ
Izetta 1 year ago
D) Pay-Per-View? Really? Who even uses that anymore? Might as well pay per-snail-mail-delivered-coupon at this point.
LE
Lenna 1 year ago
↳ replying to Izetta
C) Pay-Per-Lead is another popular option for advertisers.
ME
Mertie 1 year ago
↳ replying to Izetta
B) Pay-Per-Acquisition can be more cost-effective in some cases.
VA
Val 1 year ago
↳ replying to Izetta
A) Pay-Per-Click is the most common model nowadays.
LU
Luisa 1 year ago
Nah, I'm going with C) Pay-Per-Lead. That's the model where you only pay when someone expresses interest, which makes more sense to me.
SH
Sheridan 1 year ago
↳ replying to Luisa
Yes, that's correct. C) Pay-Per-Lead is definitely a good choice for generating quality leads.
KI
Kirby 1 year ago
↳ replying to Luisa
D) Pay-Per-View is more about video ads, right?
GL
Gladys 1 year ago
↳ replying to Luisa
I agree, but B) Pay-Per-Acquisition can also be effective for certain campaigns.
SH
Shizue 1 year ago
↳ replying to Luisa
I think A) Pay-Per-Click is more common in online advertising.
IL
Ilona 1 year ago
Hmm, I'm not so sure. I was thinking B) Pay-Per-Acquisition might be the correct answer, since that's more about paying for actual conversions.
KR
Kristel 1 year ago
↳ replying to Ilona
I agree, Pay-Per-Click is when you pay for each click on the ad.
CH
Chu 1 year ago
↳ replying to Ilona
I think A) Pay-Per-Click is the correct answer.
PI
Pilar 1 year ago
↳ replying to Ilona
B) Pay-Per-Acquisition
JO
Jose 1 year ago
↳ replying to Ilona
A) Pay-Per-Click
LA
Laticia 1 year ago
A) Pay-Per-Click seems like the obvious choice here. I mean, that's how most online advertising works these days, right?
KA
Kathryn 1 year ago
I'm not sure, but I think it's between A) Pay-Per-Click and C) Pay-Per-Lead.
EL
Elbert 2 years ago
I agree with Frank, Pay-Per-Click makes the most sense.
FR
Frank 2 years ago
I think the answer is A) Pay-Per-Click.
EZ
Ezekiel 2 years ago
I agree with Lacresha, Pay-Per-Click makes the most sense for this type of advertising model.
LA
Lacresha 2 years ago
I think it's A) Pay-Per-Click because you only pay when someone clicks on the ad.
ST
Stanford 2 years ago
A) Pay-Per-Click
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