DMI PDDM Exam - Topic 11 Question 43 Discussion
You have heard about the term frequency cap. What does it mean? Choose one of the following:
B) A limit is applied to the number of times an ad is displayed.
A) A limit is applied to the websites on which an ad can be displayed.
C) A limit is applied to the charges a company incurs for displaying the ad.
D) A limit is applied to the geographic display of the ad.
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