View the illustration shown and identify the ad format indicated with the green arrow. Choose one of the following:
Exhibit:

Suggested Answer: A
Get Premium PDDM Questions
as Interactive Web-Based Practice Test or PDF
Real Exam Format
Detailed Explanations
Instant Access
Get Your Practice Test
31 comments · newest first
LA
Laquanda
10 months ago
I never knew there were so many ad formats!
DO
Dortha
11 months ago
Are you sure? Looks like an Infographic to me.
LE
Lenita
11 months ago
100% agree, it's a Leaderboard!
CO
Cordie
11 months ago
I thought it was a Skyscraper at first.
TA
Tayna
11 months ago
That's definitely a Leaderboard ad!
VI
Vince
12 months ago
I really can't tell just by looking at it. I wish we had more examples to compare!
CA
Catarina
12 months ago
I remember the differences between these formats, but I keep mixing up Leaderboard and Button Ad.
SA
Sabina
12 months ago
This reminds me of a practice question we did on ad placements. I feel like it could be a Skyscraper too.
LI
Lili
1 year ago
I think the ad format looks like a Leaderboard, but I'm not completely sure.
IV
Ivette
1 year ago
I've got a good feeling about this one. The ad format indicated by the green arrow looks like a Leaderboard to me, so I'll go with that.
MA
Maryann
1 year ago
I'm a bit confused by this question. The image doesn't seem to match the answer choices very well. I'll have to make an educated guess on this one.
TR
Trevor
1 year ago
Okay, let me take a closer look. The green arrow is pointing to a wide, horizontal banner-like ad, so I'm thinking it's probably the Leaderboard option.
DO
Dominque
1 year ago
Hmm, I'm not entirely sure about this one. The image doesn't seem to match the answer choices very clearly. I'll have to think it through carefully.
HA
Hailey
1 year ago
This looks like a pretty straightforward question. I'll carefully examine the image and the answer choices to determine the correct ad format.
PA
Pa
1 year ago
I bet the answer is 'Invisible Ad' - the one that's so well-designed, you can't even see it!
TO
Toshia
1 year ago
Button ad? Seriously? This is clearly not a small, clickable ad. I think some of us need to go back to Ad Formats 101.
KE
Kenny
1 year ago
D) Button Ad
KE
Keena
1 year ago
C) Skyscraper
GL
Gladis
1 year ago
A) Leaderboard
CH
Cherry
1 year ago
Hmm, I'm not so sure. This looks more like an infographic to me. The visual layout and content seem to fit that ad type.
SO
Socorro
1 year ago
I'm going with Leaderboard. That wide banner ad at the top of the page fits the description.
TE
Tegan
1 year ago
Yes, that's correct. The green arrow is pointing to the Leaderboard ad format.
TO
Tora
1 year ago
I agree, the wide banner ad at the top of the page is definitely a Leaderboard.
KA
Kati
1 year ago
A) Leaderboard
CA
Carin
1 year ago
Definitely a skyscraper ad format. That tall and narrow ad unit is a dead giveaway!
LE
Leonie
1 year ago
Yes, that's a skyscraper ad. The vertical layout is a clear indicator.
VI
Vilma
1 year ago
I agree, it's definitely a skyscraper ad. The tall and narrow design stands out.
KI
Kimi
1 year ago
I think it's a skyscraper ad too. The shape is unique.
LA
Lai
2 years ago
I'm not sure, but I think it could be a Skyscraper because of its vertical orientation.
OC
Ocie
2 years ago
I agree with Hubert, the ad format looks like a Leaderboard to me too.
HU
Hubert
2 years ago
I think the ad format indicated is a Leaderboard.