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AMA PCM Exam - Topic 6 Question 120 Discussion

Posted by Cecily on Jan 05, 2026 at 05:16 AM

Casey Toys, a toy company, deliberately prints a high price label on its products so that stores can sell its products at seemingly huge discounts. Casey is violating the ethical norm of _____ in the AMA Statement of Ethics.

Suggested Answer: B

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26 comments · newest first
TE
Terry 5 months ago
But the trust issue is bigger. If people feel cheated, they won’t buy again.
NI
Nicolette 5 months ago
I think it’s more about doing no harm. It affects consumer choices.
PH
Phuong 6 months ago
Agreed! They’re misleading consumers with fake discounts.
SA
Sanjuana 6 months ago
This is definitely about fostering trust in the marketing system.
NO
Novella 6 months ago
C) doing no harm seems more accurate to me.
FI
Filiberto 6 months ago
I thought all companies did this!
KI
Kirk 6 months ago
Wait, is this even legal?
CA
Catina 6 months ago
That's so shady!
TI
Tiffiny 7 months ago
Definitely B) fostering trust in the marketing system.
LA
Lashanda 7 months ago
C is the way to go. Tricking customers is a big no-no in the ethics code.
NI
Nicolette 7 months ago
Haha, "erring on the side of excess information" - that's a good one! Definitely not the right answer.
CH
Cherry 8 months ago
B seems like the right choice. They're trying to build trust in the marketing system.
KR
Krissy 8 months ago
D is the correct answer. The fine print is where they hide the real price.
LI
Lisha 8 months ago
I think the answer is C. Deliberately misleading customers is definitely doing harm.
OM
Omer 8 months ago
I keep mixing up the options, but I think it’s about creating trust. So, B sounds right, but I’m not completely confident.
JU
Julio 8 months ago
I practiced a similar question about misleading pricing strategies. I feel like B is definitely the right choice for this one.
LA
Larae 8 months ago
I'm not entirely sure, but I remember something about doing no harm. Maybe that applies here too?
CH
Chandra 9 months ago
I think this has to do with fostering trust in the marketing system. It seems like a clear violation of ethical practices.
CH
Cherelle 9 months ago
I'm not totally sure about this one. The options don't seem to map super clearly to the AMA ethics. I'll have to think it through carefully and review the statement again before answering.
KE
Kenneth 9 months ago
Okay, I think I've got it. The answer is C - doing no harm. Misleading customers with inflated prices is clearly a violation of the ethical norm of not causing harm to consumers. Feels like a straightforward application of the AMA ethics.
SE
Serita 9 months ago
Hmm, this is a tricky one. I'm leaning towards B - fostering trust in the marketing system. Deliberately misleading pricing seems like it would undermine trust, which is an important ethical principle.
AL
Alex 9 months ago
I'm a bit confused on this one. The question is asking about an ethical norm, but the answer choices don't seem to directly match up with the AMA Statement of Ethics. I'll have to re-read that document to see which one fits best.
AS
Ashton 10 months ago
I think the answer is C - doing no harm. Deliberately misleading customers with inflated prices seems like it would violate the ethical norm of not causing harm.
DO
Dong 3 months ago
↳ replying to Ashton
But isn't misleading pricing also harmful? C makes sense too.
NI
Nickole 4 months ago
↳ replying to Ashton
I agree with Mark. Trust is key in marketing.
LI
Lindsey 5 months ago
↳ replying to Ashton
I see your point, but I think it's more about B - fostering trust in the marketing system.
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