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AMA Exam PCM Topic 5 Question 82 Discussion

Actual exam question for AMA's Professional Certified Marketer exam
Question #: 82
Topic #: 5
[All Professional Certified Marketer Questions]

PlayBall, a manufacturer of gaming consoles, announces the release of its new device. Karen, wanting to be one of the first to own the new gaming console, stands in a queue for over five hours on the day of its release. Even though disappointed that the product sold out before her turn arrived, Karen returned at 2 A.M the next day and was the first person in line. In this scenario, Karen is one among the _____.

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Suggested Answer: B

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