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MN Corp., a retailer, wished to open a new store in a suburb. In order to obtain data relating to consumer behavior, competition, and other relevant information, the company employed Am Research, a market research firm. In this scenario, the data collected and presented by Am Research would be known as _____.
Suggested Answer: D
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12 comments · newest first
FR
France
3 days ago
I thought it might be panel data, but now I'm not so sure.
JU
Jules
8 days ago
Totally agree, syndicated data fits perfectly here!
RO
Rodolfo
13 days ago
This would be syndicated data since it's collected by a research firm.
AN
Antonio
18 days ago
Totally agree, it's syndicated data for sure!
GA
Gayla
23 days ago
Wait, how can we be sure it's syndicated?
GA
Gary
29 days ago
Isn't it just internal data?
MO
Mona
1 month ago
I think it's panel data, though.
AL
Alease
1 month ago
This is definitely syndicated data.
CO
Cordell
1 month ago
I’m leaning towards internal data, but I know that’s usually data collected from within the company itself, not from a research firm.
AN
Annice
2 months ago
This question feels familiar; I think we discussed how mined data is more about extracting insights from existing data sets.
NI
Nicholle
2 months ago
I’m not entirely sure, but I remember something about panel data being related to consumer behavior over time.
CO
Colette
2 months ago
I think the answer might be syndicated data since it’s collected by a research firm for multiple clients.