AMA Exam PCM Topic 1 Question 92 Discussion

Actual exam question for AMA's PCM exam

Question #: 92
Topic #: 1

[All PCM Questions]

Which of the following refers to bounce rate?

AThe percentage of visitors who eventually buy a product from the site

BThe number of visits made to a site by an individual

CThe total requests for a page

DThe number of unique visitors to a site

EThe number of times a visitor leaves a site after viewing only one page

Show Suggested Answer

Suggested Answer: B

by Nana at Jul 05, 2024, 03:27 AM

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10 days ago

I'm not sure, but I think it might be A. It makes sense that bounce rate would be related to the percentage of visitors who buy something.

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13 days ago

I agree with Rozella, because bounce rate measures how many visitors leave after viewing just one page.

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15 days ago

I think the answer is E.

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