Oh man, I'm so confused. Is unit elastic demand the same as inelastic demand? I can never remember which one is which. Guess I'll just go with C and hope for the best!
Hmm, this is a tricky one. I'm going to have to go with option D - an increase in price will have no effect on total revenue. That's what unit elastic demand means, right?
I agree with Amie. When demand is unit elastic, consumers are sensitive to price changes, so increasing the price will lead to a decrease in total revenue.
I'm pretty sure the answer is B. If demand is unit elastic, a price increase will result in a less-than-proportional decrease in quantity demanded, so total revenue should decline.
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