AHIP Exam AHM-250 Topic 5 Question 78 Discussion

Actual exam question for AHIP's AHM-250 exam

Question #: 78
Topic #: 5

In order to generate exchanges with consumers, healthcare plan marketers use the four elements of the marketing mix: product, price, place (distribution), and

Asegmentation

Bpublicity

Cpromotion

Dplan design

Show Suggested Answer

Suggested Answer: A

by Tonette at Dec 11, 2023, 06:21 PM

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Magdalene

8 days ago

I'm not sure, but I think segmentation could also play a role in targeting specific consumer groups.

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Fausto

9 days ago

I agree with Chantell, promotion is crucial for engaging consumers.

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Chantell

11 days ago

I think the answer is C) promotion.

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