SAP Exam C_C4H22_2411 Topic 2 Question 13 Discussion

Actual exam question for SAP's C_C4H22_2411 exam

Question #: 13
Topic #: 2

You are unable to select a Digital Ads audience in the Digital Ads - Add to Audience node in an Automation program. Which of the following could be the reason for the error?

AYou did not create the asset in the Digital Ads - Audiences tab as an Automation Audience.

BYou did not segment for contacts whose opt-in is true before the Digital Ads - Add to Audience node.

CYou already have a Digital Ads - Add to Audience node in your program with a different audience selected.

DYou did not use a Digital Ads - Remove from Audience node in your program.

Show Suggested Answer

Suggested Answer: A

In the Automation Center's Digital Ads node:

Option A: Correct. Audiences must be created as 'Automation Audiences' in the Digital Ads - Audiences tab to be selectable in the node.

Option B: Incorrect. Opt-in filtering is optional and not a prerequisite for audience selection.

Option C: Incorrect. Multiple nodes with different audiences are allowed in a program.

Option D: Incorrect. A Remove node isn't required to add an audience.

The SAP Emarsys Help Portal under 'Digital Ads' specifies audience creation requirements.

by Eileen at Aug 01, 2025, 07:59 AM

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