An insurance company has a calc banding process that involves multiple team members,
different departments, and many disparate systems
Which Salesforce automation tool should a strategy designer recommend to improve business
process efficiency?
The best Salesforce automation tool to recommend to improve business process efficiency for an insurance company that has a complex underwriting process is MuleSoft, as this helps integrate and orchestrate data and applications across different systems and platforms. Financial Services Cloud or Service Cloud may not be able to automate the underwriting process effectively.
An online retailer developing a new sales strategy that releases a new, limited time
promotion every 10 minutes to keep shoppers engaged.
The retailer's strategy designer has concerns that the promotion falls into an ethical risk zone around
addiction.
Which strategy should be used to bring potential issues to light?
The best strategy to use to bring potential issues to light for a sales strategy that falls into an ethical risk zone around addiction is to design a workshop for the team to slow down and think through the potential consequences of the strategy and uncover stakeholder perspectives, as this helps foster ethical awareness, reflection, and dialogue. Releasing the project as intended or creating a provocative presentation may not address the ethical risk or create alignment.
A health and wellness company wants to create a 10-year vision for its business. Which
external context for innovation is the least risky trend to influence the company's strategy?
The least risky trend to influence the company's strategy for a health and wellness company that wants to create a 10-year vision for its business is perception shift: feelings toward the efficacy of wellness products in the next 10 years, as this is more likely to be stable and predictable than market shift or demographic shift, which are more volatile and uncertain.
Cloud Kicks wants to improve its digital commerce experience because it is losing prominence in
the market. What should a strategy designer rely on to get stakeholder buy-in for a redesign?
The best thing to rely on to get stakeholder buy-in for a redesign of digital commerce experience is research findings and a competitive analysis, as this helps demonstrate the user needs and pain points, and the market opportunities and threats. Wireframes and a total addressable market calculation or inspiring graphics and personas may not be persuasive or comprehensive enough for stakeholder buy-in.
Customer service surveys and user feedback reveal Cloud Kicks' users desire new features on the
sales platform How should the strategy designer collaborate with the UX designer to ensure those
features are both viable and feasible?
The best way to collaborate with the UX designer to ensure that new features on the sales platform are both viable and feasible is to align design implications to business goals, as this helps justify the value proposition and return on investment of the new features. Co-creating a journey map with users or identifying user quotes may not address the viability or feasibility aspects of the new features.
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