Salesforce Media Cloud Accredited Professional (AP-217) Exam - Topic 2 Question 13 Discussion

Actual exam question for Salesforce's Media Cloud Accredited Professional (AP-217) exam

Question #: 13
Topic #: 2

[All Media Cloud Accredited Professional (AP-217) Questions]

A publisher is working with Agents, which is Home's agency, to advertise Home's products.

How should a Consultant create and relate these records in Advertising Sales Management (ASM)?

ACreate a Home Account and create an Agents Account with a Brand Record Type.

BCreate Home and Agents as Accounts without specific Record Types.

CCreate a Home Account and create an Agents Account with an Agency Record Type.

DCreate a Home Account and Agents as a Contact on the Home Account.

Show Suggested Answer

Suggested Answer: C

Comprehensive and Detailed Explanation From Exact Extract:

In Media Cloud ASM, Advertisers and Agencies are modeled as Accounts with different Record Types. The agency should be an Account with the Agency Record Type to reflect its role properly in the hierarchy and relationships. Contacts belong to Accounts but Agencies are best represented as distinct Account records for clarity and reporting. Brand Record Type is typically used for product branding, not agencies.

Media Cloud ASM Data Model Guide

Salesforce Account Record Types Best Practices

https://help.salesforce.com/s/articleView?id=sf.media_cloud_asm_accounts.htm&type=5

by Gilma at Jan 05, 2026, 05:16 AM

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Ernie

13 days ago

Definitely going with option C. It's the most straightforward way to capture the relationship between the publisher and the agency.

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Val

18 days ago

Option D seems a bit too simplistic. Agents should be its own account, not just a contact on the Home account.

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Kayleigh

23 days ago

I think option C is the correct answer. Creating a Home Account and an Agents Account with an Agency Record Type seems like the most logical way to represent the relationship between the publisher and the agency.

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Paris

28 days ago

I recall that creating separate accounts for Home and Agents is important, but I can't remember if we should use Record Types or not. Options B and C are confusing me.

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Cammy

1 month ago

I practiced a similar question where we had to link accounts and contacts, and I feel like option D might be too simplistic for this scenario.

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Ilda

1 month ago

I'm not entirely sure, but I remember something about using specific Record Types for different roles in ASM. Maybe option C is the right choice?

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Johnetta

1 month ago

I think option A makes sense because having a Brand Record Type for Agents could help in organizing the advertising efforts better.

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Clement

2 months ago

Wait, what's the difference between an Account and a Contact? I want to make sure I'm understanding that properly before I decide.

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Brice

2 months ago

I'm feeling pretty confident about this one. I think option C is the way to go - create a Home Account and an Agents Account with an Agency Record Type.

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