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Cloud Kicks (CK) set a goal to improve the sustainability of its business in the coming year. A strategy designer on CK's team knows the importance of pushing for environmental impact in their latest designs. What should they do to prepare to measure progress toward this goal?
Extending journey maps to include pre-purchase sourcing and post-use disposal maps full lifecycle environmental impacts and metrics. In the Platform Strategy Designer context, this question belongs primarily to Tools and Artifacts. In Tools and Artifacts, the key is to select the method, framework, artifact, or Salesforce capability that directly addresses the uncertainty in the scenario and supports an evidence-based decision. Here, Create a journey map that extends into pre-purchase and post use disposal to uncover unseen impacts of the product's lifecycle. is the strongest choice because it most directly matches the outcome, constraint, or decision described in the scenario. The other choices may be useful in a different stage or for a different question, but they do not address the central requirement as directly. Only interview customers who value environmentalism to uncover needs from CK's desired customer base of ethical consumers. focuses attention elsewhere, while Schedule a workshop with key product stakeholders to brainstorm 'how might this new product be more sustainable?' addresses a related concern without providing the same fit to the scenario's stated objective. That distinction is important on the exam: select the method or capability that resolves the specific uncertainty in the scenario rather than the option that is merely plausible in a broader project.
Study Guide Topics: Tools and Artifacts
Official Salesforce Reference: Journey Mapping - Start Your Journey Map
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