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What should be done FIRST when designing a customer journey?
Suggested Answer: A
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17 comments · newest first
LI
Lilli
10 months ago
Agree, feedback loops are super important but not the first step.
VI
Vicente
10 months ago
I think mapping technical requirements should come before anything else.
DO
Dorthy
10 months ago
Wait, are we really starting with outcomes? Seems too vague to me.
LA
Lai
11 months ago
Identifying risks is crucial too, but I guess it depends on the context.
LU
Lucina
11 months ago
Definitely defining the desired outcome first!
KE
Kent
11 months ago
Creating a feedback loop for customer input sounds important, but I think that might be something we do after establishing the journey. I’m a bit confused about the order.
PA
Paola
11 months ago
I’m leaning towards identifying potential risks first. It makes sense to know what could go wrong before diving into the design, but I’m not completely confident.
SA
Samira
11 months ago
I remember practicing a question where we had to prioritize steps in customer journey design. I feel like mapping technical requirements might come later, but I could be wrong.
SH
Shalon
12 months ago
I think the first step should be defining the desired outcome and value proposition. It seems like a logical starting point, but I'm not entirely sure.
RI
Rikki
12 months ago
Creating a feedback loop for customer input is crucial. You need to understand their needs and pain points from the start.
RU
Rutha
12 months ago
Identifying potential risks seems like a smart move. You want to get ahead of any issues that could derail the customer journey.
JA
Jamal
1 year ago
Hmm, I'm not sure about this one. Mapping the technical requirements could be important too, to make sure the journey is actually feasible. I'll have to think this through.
FR
Franklyn
1 year ago
I think the first step should be defining the desired outcome and the value proposition. That seems like the logical starting point to me.
SA
Sanda
1 year ago
I think creating a feedback loop for customer input is crucial to ensure the journey meets their needs.
AN
Annabelle
1 year ago
But shouldn't we also consider potential risks to the journey before moving forward?
JO
Johana
1 year ago
I agree with Brynn. Without knowing the desired outcome, how can we design the journey?
BR
Brynn
1 year ago
A) Defining the desired outcome and the value proposition should be done first.