A retail company wants to implement an AI-based system to predict customer behavior and personalize product recommendations across its online platform. The system needs to analyze vast amounts of customer data, including browsing history, purchase patterns, and social media interactions. Which approach would be the most effective for achieving these goals?
Deploying a deep learning model that uses a neural network with multiple layers for feature extraction and prediction is the most effective approach for predicting customer behavior and personalizing recommendations in retail. Deep learning excels at processing large, complex datasets (e.g., browsing history, purchase patterns, social media interactions) by automatically extracting features through multiple layers, enabling accurate predictions and personalized outputs. NVIDIA GPUs, such as those in DGX systems, accelerate these models, and tools like NVIDIA Triton Inference Server deploy them for real-time recommendations, as highlighted in NVIDIA's 'State of AI in Retail and CPG' report and 'AI Infrastructure for Enterprise' documentation.
Unsupervised learning (A) clusters data but lacks predictive power for recommendations. Rule-based systems (B) are rigid and cannot adapt to complex patterns. Linear regression (C) oversimplifies the problem, missing nuanced interactions. Deep learning, supported by NVIDIA's AI ecosystem, is the industry standard for this use case.
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