I'm a bit confused on this one. I know the elements of negligence pretty well, but I'm having trouble figuring out which one is the odd one out. Gonna have to really think this through.
Okay, let's break this down step-by-step. The company is compiling a subscription list in their CMS and posting it encrypted to Marketing Cloud nightly. They want to use Marketing Cloud as the database of record and send up to 5 emails per week based on subscriber engagement.
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