Reliable Marketo MCE Exam Dumps - Pass in 1st Attempt

Question No: 1

MultipleChoice

What are the components of an Engagement Program Dashboard? (Choose three.)

Options

AEngagement Over Time

BClicks

CPending sends

DEngagement Score

EHighest Engagement

FMembership ROI

Question No: 2

MultipleChoice

A marketer has created several tokens to use in an initiative to send out a survey to customers:

In which two places should tokens have been created to be inherited in the 2017 Customer Survey Reminder 2 program? (Choose two.)

Options

AIn the 2017 Customer Survey Reminder 2 Program

BIn the 2017 Customer Survey Reminder Program

CIn the 2017 Customer Survey Program

DIn the 2017-Customer Survey Campaign Folder

EIn the Admin Area

FIn the Reports Folder

Question No: 3

MultipleChoice

A marketer has created a Smart Campaign with the Flow displayed in the screenshot:

Which attribute(s) will be updated if a Lead is running through the Flow and all Choices except the Default Choice would match?

Options

AThe attribute 'Topics of Interest' will be updated. 'Region' & 'Profile Type' won't get an update.

BAll attributes will be updated.

CThe attribute 'Region' will be updated. 'Profile Type' & 'Topics of Interest' won't get an update.

DThe attribute 'Profile Type' will be updated. 'Region' & 'Topics of Interest' won't get an update.

Question No: 4

MultipleChoice

A demand generation manager wants to run a batch Smart Campaign to update leads that were either created by form fillout today or who visited the company's pricing page.

Which rule logic should be used when setting up the Smart List?

Options

AUse ALL filters

BUse ANY filters

CUse Advanced filters

DUse Basic filters

Question No: 5

MultipleChoice

What is one difference between segmentations and smart lists?

Options

AA lead can exist in multiple segmentations but not in multiple smart lists.

BSegmentations can be used to create dynamic content while smart lists cannot.

CSmart lists can be used as a filter option when creating an email program while segmentations cannot.

DSmart lists can be used in smart campaigns while segmentations cannot.

Question No: 6

MultipleChoice

A service level agreement (SLA) between sales and marketing requires that if sales marks a lead as Unqualified, an Unqualified Reason must be provided. The marketing team wants to nurture those leads.

What should be added as a flow step in a Smart Campaign to accomplish this?

Options

AAdd to SFDC Campaign

BAdd to Engagement Program

CAdd to Nurture Stream

DAdd to Trash

Question No: 7

MultipleChoice

A lead's score changes to 100, and the marketing manager wants two actions to occur immediately:

Send an email to the lead owner

Create an Interesting Moment

What should be done to ensure this?

Options

ASet up a Smart Campaign with a 'Score is Changed' trigger in the Smart List, and 'Send Alert' and 'Interesting Moment' Steps in the Flow

BSet up a Smart Campaign with a 'Score was Changed' filter in the Smart List, and 'Send Alert' and 'Interesting Moment' Steps in the Flow

CSet up a Smart Campaign with a 'Score is Changed' trigger in the Smart List, and 'Send Email' and 'Interesting Moment' Steps in the Flow

DSet up a Smart Campaign with a 'Score was Changed' filter in the Smart List, and 'Send Email' and 'Interesting Moment' Steps in the Flow

Question No: 8

MultipleChoice

The following token is added to the text of an email: {{lead.First Name:default=there}}.

What is the purpose of the text '':default=there''?

Options

ATo avoid an error message from showing if the field Company is empty

BTo display ''there'' in the email if the field First Name is empty

CTo avoid an error message from showing if the field First Name is empty

DTo populate the first name field with ''there'' if the field First Name is empty

Free Marketo MCE Exam Dumps July 2026