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IIBA CBDA Exam - Topic 2 Question 36 Discussion

An analyst at a bank is trying to identify research questions for an analytical study on top customer issues across branches. During an interview with a branch manager, the analyst asks the manager what their top customer concerns are relating to this branch?After the manager's reply, the analyst asks a follow up question on how their top customer concerns compare against the top customer concerns across all branches? Was the analyst's follow-up question valid?
B) Yes, it builds on the previous question and allows the analyst to identify branch-specific concerns
A) No, there is no value comparing the results of a single branch with results across all branches
C) No, the question is not valid in this particular scenario
D) Yes, only for the purpose of ensuring that the manager is aware of the company-wide reports

IIBA CBDA Exam - Topic 2 Question 36 Discussion

Actual exam question for IIBA's CBDA exam
Question #: 36
Topic #: 2
[All CBDA Questions]

An analyst at a bank is trying to identify research questions for an analytical study on top customer issues across branches. During an interview with a branch manager, the analyst asks the manager what their top customer concerns are relating to this branch?

After the manager's reply, the analyst asks a follow up question on how their top customer concerns compare against the top customer concerns across all branches? Was the analyst's follow-up question valid?

Show Suggested Answer Hide Answer
Suggested Answer: B

The analyst's follow-up question is valid because it helps to refine the scope and context of the research questions for the analytical study. By comparing the top customer concerns across branches, the analyst can identify the common and unique issues that affect customer satisfaction and loyalty. This can also help to prioritize the most critical or urgent problems that need to be addressed by the bank12. Reference: 1: Guide to Business Data Analytics, IIBA, 2020, p. 212: Business Analysis for Practitioners: A Practice Guide, PMI, 2015, p. 43.


by Kate at Jun 14, 2025, 01:14 PM

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Noble
9 months ago
Not sure if it really matters for just one branch.
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Effie
9 months ago
Totally agree, it helps spot trends.
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Antonio
10 months ago
Wait, why wouldn't you compare? Seems important!
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Daniela
10 months ago
Definitely valid, context is key for analysis!
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Tonja
10 months ago
I think comparing branches is super useful!
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Ashlee
10 months ago
I think the follow-up question could be valid, but it might not always lead to actionable insights. It really depends on how the manager perceives those concerns.
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Carey
10 months ago
I feel like I've seen similar questions in practice exams, and they often emphasize the importance of understanding both local and company-wide issues.
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Eulah
11 months ago
I'm not entirely sure if comparing one branch to all branches is useful. It might depend on the context of the concerns raised.
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Gearldine
11 months ago
I remember discussing how comparing branch-specific issues to overall trends can provide valuable insights, so I think the follow-up question is valid.
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Trinidad
11 months ago
Okay, let me break this down. The initial question was about the branch manager's top concerns, and the follow-up was about how those compare to the company-wide concerns. I think option B makes the most sense - it builds on the previous question and could help identify any unique branch-level issues.
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Arlette
11 months ago
Hmm, I'm leaning towards option B. Comparing the branch-specific concerns to the overall company trends could provide valuable insights. But I'm not 100% confident in that.
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Lacey
11 months ago
I'm a bit unsure here. The question is asking about the validity of the follow-up, but I'm not sure if there's enough information to determine that. I'll have to think it through carefully.
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Gilbert
11 months ago
This seems like a straightforward question. I think the key is understanding whether comparing a single branch's concerns to the overall company is a valid approach.
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Jani
1 year ago
I have a great idea - the analyst should just ask the branch manager to gaze into a crystal ball and tell them the top concerns across all branches. Problem solved!
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Leandro
1 year ago
Analyst: No, there is no value comparing the results of a single branch with results across all branches.
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Willow
1 year ago
Branch Manager: Our top customer concerns are long wait times and difficulty reaching customer service.
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Otis
1 year ago
This is a classic case of overthinking. The analyst should just stick to the branch-specific concerns and not worry about the big picture. After all, what could go wrong with that approach?
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Corrie
1 year ago
Branch Manager: I'm not sure, but I can check the company-wide reports for that information.
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Ilene
1 year ago
Analyst: How do these concerns compare to the top customer concerns across all branches?
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Lyda
1 year ago
Branch Manager: Our top customer concerns are long wait times and difficulty reaching customer service.
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Denise
1 year ago
I think the question is valid, but only to ensure the manager is aware of the company-wide reports. It shouldn't be used to make any other comparisons.
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Elenor
1 year ago
Analyst: Yes, it's important to ensure you are aware of the company-wide reports for reference.
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Josefa
1 year ago
Branch Manager: I'm not sure, but I can check the company-wide reports to find out.
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Delbert
1 year ago
Analyst: How do these concerns compare to the top customer concerns across all branches?
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Glendora
1 year ago
Branch Manager: Our top customer concerns are long wait times and difficulty reaching customer service.
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Kimbery
1 year ago
But wouldn't it be more relevant to focus on this branch's issues only?
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Ivory
1 year ago
I agree, it helps to compare branch-specific concerns.
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Josphine
1 year ago
I think the analyst's follow-up question was valid.
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Sean
1 year ago
I disagree. Comparing a single branch to the overall company is a waste of time. The analyst should focus on addressing the specific concerns of that branch.
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Basilia
1 year ago
Analyst: No, there is no value comparing the results of a single branch with results across all branches.
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Wenona
1 year ago
Branch Manager: I'm not sure, but I think they might be similar.
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Mel
1 year ago
Analyst: How do these concerns compare to the top customer concerns across all branches?
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Tequila
1 year ago
Branch Manager: Our top customer concerns are long wait times and difficulty reaching customer service.
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Josephine
1 year ago
The analyst's follow-up question is definitely valid. Comparing branch-specific concerns to company-wide data can help identify unique issues and opportunities for improvement.
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Laticia
1 year ago
Branch Manager: I see your point, but it could still be helpful to see how our concerns stack up against others.
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Sommer
1 year ago
Analyst: No, there is no value comparing the results of a single branch with results across all branches.
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Marguerita
1 year ago
Branch Manager: Our top customer concerns are long wait times and difficulty reaching customer service.
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