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Google Ads Video Exam - Topic 16 Question 22 Discussion

A marketing manager is creating a Google Video campaign with a consideration goal and cost-per-view (CPV) biddingWhat should they expect for their max CPV compared to their actual CPV?
B) Actual CPV is often less than max CPV because its auction bidding.
A) Max CPV is often less than actual CPV because its auction bidding.
C) Actual CPV is often less than max CPV because it's a reserve buy
D) Max CPV is often less than actual CPV because It's a reserve buy.

Google Ads Video Exam - Topic 16 Question 22 Discussion

Actual exam question for Google's Google Ads Video exam
Question #: 22
Topic #: 16
[All Google Ads Video Questions]

A marketing manager is creating a Google Video campaign with a consideration goal and cost-per-view (CPV) bidding

What should they expect for their max CPV compared to their actual CPV?

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Suggested Answer: B

by Melissia at May 17, 2026, 03:31 PM

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Georgeanna
3 hours ago
A) Max CPV is often less than actual CPV because its auction bidding.
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Laura
5 days ago
I vaguely recall that reserve buys might affect CPV, but I'm confused about how that ties into max CPV versus actual CPV.
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Sarah
10 days ago
I practiced a similar question, and I think the max CPV is usually set higher to ensure visibility, so actual CPV could be less.
upvoted 0 times
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Rocco
16 days ago
I'm not entirely sure, but I feel like actual CPV might be higher sometimes because of how auctions work.
upvoted 0 times
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Sommer
2 months ago
I remember something about max CPV being a ceiling, so I think actual CPV could be lower due to competition.
upvoted 0 times
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