Okay, I think I've got this. The key here is that Kayden couldn't deny the company's message, and the company couldn't deny Kayden's signature. That sounds like the concept of non-repudiation to me. I'm going to go with that.
Hmm, I'm a bit unsure about this one. The options seem to cover different aspects of health promotion, but I'm not sure which one is the most common mistake. I'll have to think it through carefully.
The social sharing rate is definitely the way to go here. That will show how much the email content is being shared and engaging people on social media.
I like that it can be integrated with open source tools - that flexibility could be a big advantage. And the fact that large files aren't a problem is good too.
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