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CIW 1D0-623 Exam

Certification Provider: CIW
Exam Name: Social Media Strategist
Duration: 90 Minutes
Number of questions in our database: 55
Exam Version: Sep. 13, 2023
1D0-623 Exam Official Topics:
  • Topic 1: Introduction to Social Media/ Social Media Communication
  • Topic 2: Social Media Foundation and Technologies/ Social Media Engagement
  • Topic 3: Campaign Strategies and Tactics/ Campaign Project Management
  • Topic 4: Developing Social Media Content and Curating Content/ Planning a Social Media Campaign
  • Topic 5: Legal and Regulatory Compliance/ Risks, Reputation, and Crisis
  • Topic 6: Managing Social Media Data/ Risk Management Strategy/ Reputation Management
  • Topic 7: Organizational Goals for Social/ Boosting Brand Recognition
  • Topic 8: Advantages of Social Media in Business/ Business Adoption of Social Media
  • Topic 9: Using Social Media in Business/ Social Media Impact on Business/ Social Media Job Roles
  • Topic 10: Industry or Niche Platforms/ Choosing the Appropriate/ Social Media Platforms Selection
  • Topic 11: Social Media Trends/ Social Media Communities/ Advertising on Instagram, LinkedIn, Facebook
  • Topic 12: Social Media Advertising Best Practices/ Using a SWOT to Analyze a Social Media Plan
  • Topic 13: Analyzing Market Segments Personas/ Developing a Social Media Strategy
  • Topic 14: Promoting Your Presentations/ Presentations and Business Blogs and Technologies Business Blogs
  • Topic 15: Social Media Metrics and Analytics/ Social Media Optimization (SMO)
  • Topic 16: Social Media ROI and Metrics/ Tools for tracking metrics/ Reports and Optimization

Free CIW 1D0-623 Exam Actual Questions

The questions for 1D0-623 were last updated On Sep. 13, 2023

Question #1

Kameron is assigned to minimize the vulnerabilities in his company's social media communications and online chatting features His company is launching a new product Information about the new product has been leaked to the public, ahead of schedule To mitigate the situation. Kameron first focused on redefining who has access to new product information What would be the next area to improve?

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Correct Answer: C

Question #2

Bill owns a small, local video production company. His current customer base consists mostly of local musicians looking for live concert music videos and small start-up businesses in need of social media video advertising. His goal is to increase his bookings. When he creates a social media posting, which of the following messages would be an effective call to action?

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Correct Answer: D

Question #3

Drew is managing a social media advertising campaign. He has selected a popular social site. The site has a flat membership fee, plus a pay per-click fee. Drew will also be outsourcing the graphical design of the ads. What information do you need to calculate the cost-per-click of the campaign?

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Correct Answer: C

Question #4

A company has a goal of increasing revenue from social media sites by 15% in the next quarter. The know the costs of their paid advertising and internal resources to promote the social media platform. They also have a readily available metric (sales orders) and are collecting data on conversions from failover to lead to sale. What is the company trying to calculate?

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Correct Answer: A

Question #5

A large paper products company has recently hired a new CEO She is blogging regularly on social media to discuss ways to improve products and reduce negative impact on the environment. Other leaders in the company have engaged in her blog discussions and shared with their departments. This behavior is known as:

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Correct Answer: A

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